Community Manager and Digital Sales
About the company
An important company in the commercial and gastronomic equipment sector in Panama is looking for a hybrid, creative talent with a commercial vision. If you are passionate about being in front of the camera, master agile video editing, and have the ability to convert followers into customers, this is your opportunity to be the digital face of a leading brand in the industry.
Your tasks
Job Mission Lead the company's digital presence through the creation of dynamic and authentic content, managing advertising campaigns, and acting as the first commercial line on social networks to close direct sales and capture qualified prospects.
Main Responsibilities Authentic Content Creation: Produce, record (front and behind the camera), and edit daily content for Reels, TikTok, and Facebook. Document real operations: equipment in the showroom, technician field visits, client success stories, and collaborations with gastronomic experts.
Commercial Management (Social Selling): Promptly attend to comments, direct messages (DMs), and WhatsApp inquiries. Provide technical advice supported by product sheets and Artificial Intelligence tools.
Sales Closing and Filtering: Close direct sales of high-turnover equipment (e.g., fryers, refrigerators, stoves) through digital channels, and profile/transfer complex projects (hotels, full restaurants) to the senior consultant team.
Digital Advertising Management (Paid Media): Configure, launch, and optimize campaigns in Meta Ads Manager and Google Ads, managing an assigned monthly budget to maximize lead generation.
Development of Promotional Campaigns: Conceptualize and drive commercial initiatives (e.g., 'Black Week', special inventory sales, thematic months) creating visual assets and persuasive texts to support the entire sales force.
Requirements
Communication Skills: Excellent performance in front of the camera, charisma, verbal fluency, and impeccable spelling.
Technical Mastery: Agility in using mobile/desktop video editing applications (CapCut, Premiere Rush) and basic design (Canva).
Experience: Provable previous experience in social media sales, digital customer service, and basic configuration of campaigns in Meta/Google Ads.
Innovation: Interest and ease in integrating Artificial Intelligence tools (e.g., ChatGPT, Gemini) into daily tasks to optimize copywriting and technical responses.
What we offer
What do we offer? Competitive base salary + commission/bonus scheme based on metric fulfillment (closed sales and qualified leads).
Job stability in a solid and growing company within the gastronomic sector (HORECA).
A dynamic work environment where you will have creative autonomy and technical support from industry experts.
Other
Profile Requirements Modality: Availability to work 100% in-person at our showroom and offices in Panama City (indispensable for daily content capture).
Apply now and show us your talent.-Requirements- Minimum education: Technical/Professional Education 3 years of experience Languages: English Age: between 21 and 60 years Knowledge: Creativity, Cameras, Canva, Sales closing, Advertising design, Video editing, Facebook ads, Facebook business, Google ads, Vision, Commercial education, Video design, Sales coordination Keywords: smo, social, red, community, lider, jefe, gerente, manager, director, chief, lead, jefatura, regente, cambaceo, sales