Own brand strategy and identity — brand positioning, tone of voice, visual standards and brand guidelines, ensuring consistency across every touchpoint for Qoravanta and client brands. • Manage brand assets and collateral — company profile, brochures, presentations, signage, merchandise and digital assets, keeping them current, professional and on-brand. • Lead public relations — build media relationships, write and distribute press releases, secure coverage in UAE business and trade media, and manage reputation and media enquiries. • Plan and deliver events — exhibitions, trade shows, launches, client events and networking functions — from concept, budget and vendors to on-site management and lead follow-up. • Run advertising campaigns — plan and buy print, outdoor, radio and digital advertising, negotiate with media owners and agencies, and track return on every dirham spent. • Own social media — platform strategy, content calendars, publishing, community management and paid boosting across LinkedIn, Instagram, Facebook, TikTok and other relevant channels. • Manage content production — write or refine copy, create creative briefs, coordinate photo/video shoots, short-form content and creator/influencer collaborations. • Build marketing plans and budgets — translate business objectives into annual and campaign plans, calendars, KPIs and spend plans, and control budgets against approved limits. • Measure and report results — track brand reach, media coverage, event leads, campaign performance and social growth, with clear monthly reporting to management. • Business development — tailor service offers and marketing packages to sell to prospective clients, prepare pitches, proposals and presentations, and onboard new clients. • Manage partners and suppliers — agencies, designers, printers, event vendors, PR contacts and influencers, while retaining direct ownership of quality and results.
Requirements
Experience Minimum 5+ years in marketing with hands-on experience across branding, PR, events, advertising and social media, including at least 2 years in a lead role. UAE experience is preferred. • Proven Results Must be able to show campaigns, events and PR activity personally managed, and explain budgets, objectives and measurable outcomes such as coverage, reach, leads or brand growth. • Brand & PR Track Record Evidence of building or refreshing brands, securing media coverage and delivering events or exhibitions on time and within budget. • Market Network Existing UAE relationships with media, PR contacts, event organisers, printers, production houses, agencies or influencers are highly valued. • Working Style Hands-on, creative, organised and detail-oriented; able to run several campaigns and events at once and execute personally—not only brief or supervise others. • Education Degree in Marketing, Communications, Public Relations, Business or a related discipline; relevant certifications are an advantage. • Language Excellent professional English required; Arabic is a strong advantage.
