Customer Relations Specialist (Sales & Enrolment)

This is a frontline commercial and brand ambassador. You will take full ownership of the parent journey, from first enquiry to enrolment and beyond. You will play a critical role in driving centre performance by delivering exceptional customer experience while achieving visit and enrolment targets, all while enjoying a competitive commission structure that recognise and reward your impact. If you are someone who is confident, articulate, and motivated by results, this role offers the opportunity to directly impact both family decisions and business growth. Key Responsibilities

1. Lead Management & Conversion

Proactively engage inbound and outbound leads (calls, walk-ins, digital enquiries)

Build strong rapport with parents and understand their needs

Confidently present the school’s value proposition, curriculum, and programmes

Drive conversion of leads into centre visits and enrolments

1. Centre Tours & Sales Closure

Conduct professional and engaging centre tours for prospective parents

Clearly communicate curriculum, teaching approach, and child outcomes

Handle objections with confidence and empathy

Take full ownership of closing enrolments, including follow-ups and securing commitment

1. Customer Experience Excellence

Deliver a premium, personalised experience for every parent interaction

Ensure timely and consistent follow-ups before and after visits

Build long-term relationships with parents to support retention and referrals

Act as the primary point of contact for parents throughout their journey

1. Brand Representation

Represent the centre and brand with professionalism, confidence, and warmth

Maintain high standards in communication, grooming, and presentation

Ensure consistency in messaging and service delivery aligned with brand values

1. Performance & Targets

Achieve and exceed individual targets for: Lead-to-visit conversion

Visit show-up rates

Enrolments

Maintain accurate tracking of leads, follow-ups, and outcomes

Continuously improve conversion performance through feedback and learning

Who We’re Looking For Strong communicator with excellent interpersonal skills

Confident presenter with the ability to influence and close

Customer‑centric, trust‑building, and sales‑driven

Professional, well‑groomed, and articulate

Proactive, organised, and able to manage multiple leads

Requirements Minimum diploma holder with at least 3 years’ relevant experience

Prior experience in sales or customer service, preferably in the Early Childhood Industry

Proficiency in both English and Chinese to support parent interactions.

Comfortable in a target‑driven environment

Willing to work weekends as required (to support parent visits)

Training will be provided on curriculum and product knowledge

Work Locations & Mobility This role will be primarily based at one assigned centre with regular travel to support nearby centres (approximately 1 day a week).

Travel between centres will be required as part of the role.

Location Pairings: Choa Chu Kang ↔ Choa Chu Kang

Woodlands ↔ Hougang

Pandan Valley ↔ Jurong East