KOL & Affiliate Manager

Your tasks

• Develop full-funnel KOL and Affiliate strategies that drive both brand awareness and bottom-line revenue (GMV and conversions).
• Build, scale, and optimize creator affiliate programs across TikTok Shop and e-commerce marketplaces to hit revenue targets.
• Lead, mentor, and scale the KOL & Affiliate team, fostering a culture of problem-solving, operational efficiency, and accountability for results.
• Oversee high-volume creator mobilization (seeding to commercial partnerships) for product launches, payday, and mega sales campaigns.
• Manage department budgets, commission tiers, and creator negotiations with a business-owner mindset, prioritizing healthy margins and ROI over just spending.
• Collaborate with Brand, E-Commerce, and Performance Marketing to maximize creator content across paid media (Spark Ads/Partnership Ads) and sales channels.

Requirements

• 5+ years of proven experience in Influencer and Affiliate Marketing, with at least 3 years dedicated to the Beauty, Skincare, or Personal Care industry.
• Strong direct relationships with Indonesian beauty creators, skincare enthusiasts, dermatologists, and talent management agencies.
• Deep hands-on expertise in the TikTok Shop Affiliate Center, Shopee Affiliate Program, and social intelligence/creator tools.
• Strong track record in commission structuring, rate negotiations, and managing sizable budgets tied to measurable revenue (GMV/ROAS).
• Solid understanding of skincare vocabulary (active ingredients, skin barrier, formulations) and local BPOM promotion guidelines.
• Proactive project management, strong negotiation skills, and the ability to inspire a high-performing creator marketing team.
• Willing to work in a onsite arrangement based in BSD

Skills:

• KOL Management
• Leadership
• Presentation Skills
• Affiliate Center
• Data Analysis
• Tiktok Affiliate
• Marketing Strategy
• Communication Skills
• TikTok
• KOL Operation
• Affiliate Marketing
• Data Management
• Strategic Planning