Digital Marketing Executive

Cheltenham Full-Time £30,000 per annum Juice Recruitment is delighted to be supporting a highly successful and rapidly growing British luxury fashion brand in their search for a Digital Marketing Executive (Email & SMS). This is an exciting opportunity to join an award-winning business with a strong heritage, exceptional customer following, and ambitious growth plans. Working within a dynamic marketing team, you'll take ownership of the company's email and SMS marketing activity, helping to drive customer engagement, retention, and commercial performance through well-executed campaigns and customer journeys. The Role As Digital Marketing Executive, you will be responsible for the day-to-day management of email and SMS marketing activity, ensuring campaigns are engaging, targeted, and aligned with wider business objectives. Key responsibilities include: Managing email marketing campaigns, automated flows, and audience segmentation through Klaviyo. Overseeing SMS marketing activity to ensure communications are timely, relevant, and brand-aligned. Acting as the key point of contact for external marketing agencies, ensuring projects are delivered on time and to a high standard. Delivering customer loyalty communications across email and SMS channels. Planning campaigns around seasonal activity, product launches, key trading periods, and commercial priorities. Monitoring and analysing campaign performance, providing regular reporting and actionable insights. Collaborating closely with ecommerce, marketing, creative, and customer engagement teams. Supporting the ongoing development of customer retention and loyalty initiatives. About You We're looking for a commercially-minded and highly organised marketing professional who enjoys balancing creativity with data-driven decision making. You will ideally have: Previous experience managing email marketing campaigns, preferably within Klaviyo. Experience working with external agencies and managing stakeholder relationships. Strong written communication skills and exceptional attention to detail. Excellent organisational skills with the ability to manage multiple campaigns simultaneously. A genuine interest in customer retention, CRM, and loyalty marketing. A collaborative approach and the ability to work effectively across departments. Experience with SMS marketing platforms and loyalty programmes would be advantageous. What's in It for You? Our client offers an excellent working environment and a comprehensive benefits package, including: £30,000 per annum 25 days holiday plus bank holidays Additional birthday leave Enhanced maternity and paternity pay Increased benefits linked to length of service Generous staff discount Cycle to Work Scheme Employee Assistance Programme Regular workplace perks and wellbeing initiatives Interested? If you're passionate about digital marketing, customer engagement, and creating impactful campaigns that drive results, we'd love to hear from you. INDS