Senior Growth Enablement Manager
Your tasks
- Enablement strategy and program development
- Define and execute the growth enablement strategy and roadmap in collaboration with Sales, Customer Success, and Growth leadership.
- Establish role-specific expectations for the knowledge, skills, and behaviors required to deliver successful customer outcomes.
- Assess team capabilities, prioritize development opportunities, and build scalable programs with clear ownership, schedules, and success measures.
- Customer understanding and engagement
- Ensure sales, onboarding, and account management activities are grounded in a strong understanding of customer operations, challenges, and business goals.
- Partner with Product Marketing to incorporate customer feedback, insights, and success stories into enablement initiatives.
- Help teams understand the needs of restoration businesses, including field operations, contractor workflows, insurer relationships, and day-to-day operational pressures.
- Promote clear, practical, outcome-focused customer conversations across the entire customer journey.
- Sales methodology and skill development
- Collaborate with sales leadership to establish a consistent methodology for customer conversations across new business and account management.
- Reinforce sales and customer engagement skills through ongoing learning, practice, and follow-up.
- Develop capabilities in discovery, active listening, customer business understanding, value communication, and product demonstrations.
- Extend enablement practices to onboarding and activation teams to help customers realize value quickly and confidently.
- Demo readiness and certification
- Develop standardized demonstration and conversation frameworks tailored to different roles, audiences, and products.
- Establish certification processes to ensure customer-facing employees are prepared before engaging with customers.
- Facilitate regular practice sessions and reviews to maintain high standards and continuously improve performance.
- Onboarding and ramp-up
- Create structured onboarding programs for new sales representatives, account managers, and onboarding and activation professionals.
- Define milestones and learning pathways that help new hires become effective more quickly.
- Integrate industry education into onboarding so employees understand customer workflows and challenges before engaging directly with them.
- Tools, content, and launch readiness
- Work with Product Marketing to translate product positioning, competitive insights, and product knowledge into practical resources, including talk tracks, discovery guides, and frequently asked questions.
- Maintain a centralized source of current, approved enablement materials.
- Prepare customer-facing teams for product updates, pricing changes, and other commercial launches.
- Measurement and continuous improvement
- Define enablement success metrics in partnership with Sales leadership and Revenue and Growth Operations.
- Use conversation insights, performance data, and team and customer feedback to identify gaps and refine programs.
- Regularly report on readiness, adoption, and business impact to growth and sales leadership.
- Partner with functional leaders to strengthen their teams' capabilities while respecting their ownership of coaching, performance management, positioning, and operational systems.
Requirements
- 10+ years of experience in sales enablement, revenue enablement, or a related field, ideally within B2B SaaS.
- Demonstrated experience building and scaling an enablement program from the ground up.
- Proven ability to implement a consistent customer conversation methodology and sustain adoption through ongoing reinforcement rather than one-time training.
- Experience supporting multiple customer-facing functions, including new business sales, account management, onboarding, or Customer Success.
- Strong facilitation, coaching, and communication skills, with the ability to make learning engaging, practical, and relevant.
- Ability to build trust with experienced professionals and help them develop new capabilities by building on their existing expertise.
- Skill in translating complex products, positioning, and competitive information into clear, actionable resources.
- Data-driven approach to prioritizing initiatives, measuring effectiveness, and demonstrating business impact.
- Strong customer orientation and genuine interest in understanding customer operations, goals, and challenges.
- Comfort with modern sales technology, including CRM platforms, conversation intelligence tools, and AI-powered tools for learning and content development.
- Excellent collaboration skills and the ability to work effectively across Sales, Customer Success, Product Marketing, and Revenue Operations.
- Preferred qualifications: Experience supporting teams serving trades, construction, field services, insurance, or owner-operated businesses; familiarity with fast-paced sales environments with short deal cycles; and previous experience in sales or Customer Success.
- Ability to work effectively in a remote-first environment and manage strategic priorities alongside hands-on program execution.
What we offer
- Salary: CAD $110,000–$130,000 annually.
- Flexible working hours and a self-managed vacation policy.
- Remote-first work environment across Canada, with access to a collaboration hub in Kitchener, Ontario, for hybrid work and in-person collaboration.
- Professional development support to encourage ongoing learning and career growth.
- Employee well-being focus, with an emphasis on supporting employees both professionally and personally.
- Opportunity to build and shape a growth enablement function with broad impact across customer-facing teams.
- Collaborative environment working alongside experienced professionals across sales, customer success, product marketing, and technology.
How to apply
How Jobgether works We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether?
Other
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