Community Manager (M/F)

RESPONSIBILITIES:

Within the Communication & Marketing department, and under the supervision of the media communication manager, the Community Manager contributes to developing the visibility, engagement, and preference of the Group's 3 media brands among its digital communities. Main Missions

Social media distribution strategy

• Contribute to the definition and implementation of the social media strategy in line with the brands' objectives and their editorial highlights.
• Identify target audiences and their expectations on each platform in order to adapt messages, formats, and tones.
• Ensure the monitoring and operational deployment of the strategy across the media's digital channels.

Social media and community management

• Develop, plan, and implement the social media editorial calendar, defining the volume, frequency, and format of posts per platform.
• Manage publications, manually or via scheduling tools, while guaranteeing editorial and visual quality.
• Create, adapt, and publish engaging content (posts, stories, short videos, visuals, interview excerpts, etc.), alone or in connection with creative teams (video, graphic design, audio).
• Participate in community moderation: responding to messages, facilitating debates, and monitoring conversations.
• Propose new engagement mechanics (quizzes, lives, immersive formats...) and new platforms.

Analysis and performance reporting

• Ensure regular monitoring of performance indicators:
• Growth of communities and number of followers.
• Organic and paid reach of publications.
• Engagement and interaction rates (likes, shares, comments).
• Traffic generated to the media brands' sites (.com and newsletters).

• Produce weekly and monthly reports and formulate recommendations to improve performance and editorial consistency.

REQUIRED PROFILE:

Required Profile

• Bachelor's or Master's degree in communication, journalism, digital marketing, or equivalent.
• Proven first experience in social media management for a media brand, an institution, or a corporate player.
• Bilingual, as the management of The Africa Report is exclusively in English.
• Good general knowledge and a strong interest in African news, politics, economy, and societal trends.
• Mastery of social media tools (Meta Business Suite, Hootsuite) and creative suites (Adobe Creative, Canva, CapCut, etc.).
• Excellent writing and spelling skills; ability to adapt tone according to networks.
• Curiosity, reactivity, initiative, and teamwork skills.