GROWTH ANALYST I - User Acquisition / SEO
Get to Know Inter Pioneers, we changed the market by launching Brazil's first digital bank and continue to create trends with cutting-edge technology. We have evolved into a Global Financial Super App, with complete solutions and top-tier innovation. Here, work has purpose: building real opportunities, transforming people's lives, and the financial market. This is our Inter Way of Doing. If you want to be part of this change and leave a legacy, your place is here.
Come be Sangue Laranja.
About the job and mission of the role
We are looking for an Acquisition Analyst I to work in Banco Inter's global expansion team, with a main focus on SEO, ASO, and GEO (Generative Engine Optimization), supporting the organic growth of international operations. The position also involves supporting the affiliate and influencer program fronts.
In your day-to-day, you will:
What we are looking for
Plan, execute, and monitor SEO strategies (on-page, off-page, and technical) for the international markets in which the Global Account operates
Act in GEO, optimizing presence and visibility in generative search engines (ChatGPT, Perplexity, Gemini, AI Overviews, among others)
Perform keyword research and search intent analysis considering the particularities of each market
Track rankings, organic traffic, and performance metrics via tools such as GA4, Google Search Console, Semrush/Ahrefs
Collaborate with content and product teams to optimize pages and improve the search experience
Assist in the operation of the affiliate and MGM (Member Get Member) program, including monitoring partners and results
Provide support for campaigns with influencers, including briefings, monitoring deliveries, and performance reporting
Produce periodic reports consolidating SEO, GEO, and affiliate/influencer results
Mandatory:
Previous experience with SEO (technical, content, or both)
Knowledge or interest in GEO and changes in search behavior with generative AI
Familiarity with analysis tools (GA4, Search Console, Semrush, Ahrefs, or similar)
Good analytical capacity and data organization
Intermediate/advanced English (Spanish is desirable, given the international expansion context)
Differential: experience with affiliate programs, MGM, or influencer marketing
Desirable:
Experience in international or multi-country markets
Knowledge of SQL or BI tools
Experience in fintech or financial services
Benefits
Meal voucher and Food voucher
Health and dental insurance
Life insurance
Birthday DayOff
Baby On Board and Breastfeeding Room
Extended parental leave
Daycare/nanny allowance and/or assistance for children with disabilities
Wellhub and Inter Running Group
CARE4U Space (Belo Horizonte): self-care services with exclusive values, decompression area, games, and mini golf course
Advantages in our SuperApp, such as Duo Gourmet
Inter Prime Card
Internal training and capacity building programs
Selection Process Stages
Resume screening;
Screening (initial approach to align expectations about the job);
Assessments;
Interview with the Talent Team;
Technical test (when necessary);
Interview with leadership;
Hiring Proposal (Offer);