Marketing Director
We are seeking an experienced and visionary Part-Time Marketing Director to lead and elevate our marketing strategies on a global scale. In this role, you will define and execute high-impact, worldwide marketing strategies for music releases, artist branding, and label initiatives. Working on a flexible, hybrid part-time basis, you will provide executive-level direction to our creative and digital marketing teams, driving audience growth, brand positioning, and release performance across international markets. Key Responsibilities Global Strategic Leadership: Develop and oversee high-level marketing strategies for artists, album rollouts, single releases, and worldwide digital distribution campaigns.
Team Direction & Oversight: Lead, mentor, and align the social media, content, PR, and paid media teams to ensure seamless campaign execution across all platforms (Instagram, TikTok, YouTube, Spotify, Apple Music, Anghami, etc.).
Worldwide Market Expansion: Identify and capitalize on global music trends, regional growth opportunities, and cross-border audience targeting to maximize reach and DSP streaming performance.
DSP & Partner Relations: Work closely with digital streaming platforms (DSPs), media outlets, and international partners to secure editorial placement, press coverage, and campaign support.
Performance & ROI Management: Define marketing KPIs, allocate marketing budgets, and analyze global campaign performance to optimize strategy and drive measurable growth.
Artist & Brand Strategy: Collaborate directly with artists, management teams, and executive leadership to align marketing initiatives with long-term brand building and commercial goals.
7+ years of progressive marketing experience, with at least 3+ years in a senior leadership role (Marketing Director, Head of Marketing, or similar) within the music, entertainment, or digital media industries .
Proven track record of planning and executing worldwide/global music marketing campaigns and artist rollouts.
Languages: Fluent in English (Arabic proficiency is a strong advantage).
Deep knowledge of the global music ecosystem, including digital music distribution, music publishing, DSP algorithms, and music marketing dynamics.
Strong expertise in multi-platform digital marketing, paid performance marketing, content strategy, and public relations.
Exceptional strategic thinking, team leadership, and high-level analytical skills.
Ability to balance executive-level strategy with part-time, project-driven execution.