Senior media Buyer
Must-have:E-CommerceLead
Your tasks
& Performance Marketing Specialist
- Strategic Planning & Budget Allocation
- Budget Optimization
- Funnel Architecture
- Cross-Channel Media Strategy
- Campaign Execution & Optimization
- Platform Operations
- Advanced Bidding & Targeting
- Creative & Copy Collaboration
- Tracking Infrastructure
- Attribution Modeling
- Commercial Reporting
- Offer & Funnel Testing
Requirements
- Experience: 6-4 years of hands-on media buying experience managing significant monthly
budgets in E-commerce, B2B, or Lead Gen sectors. /
- Platform Mastery: Expert-level mastery of Meta Ads Manager, Google Ads (Search,
Display, Shopping, YouTube, PMax), TikTok Ads, and Snapchat Ads.
- Technical Analytics: Proficient in Google Analytics 4 (GA4), GTM, Server-Side CAPI,
Excel/Google Sheets (Pivot, Formulas), and Looker Studio.
- Financial & Business Acumen: Deep understanding of unit economics: CAC, LTV, MER,
ROAS, AOV, Margin Analysis, and Contribution Margin.
- Languages: Fluent in written and spoken English and Arabic with strong capability to write/evaluate