Growth Associate

Responsibilities:

Outbound Prospecting:

Build highly targeted lead lists of commercial real estate brokers and retail consultants Source verified contacts using LinkedIn Sales Navigator, Apollo, Hunter.io, and other enrichment tools Identify key decision-makers and segment prospects by geography, brokerage size, and specialization Maintain CRM hygiene and enrichment, and continuously identify new ICP segments

Outbound Outreach:

Own every outbound channel: cold email, LinkedIn, cold messaging, follow-ups, reply handling and demo scheduling Continuously test messaging, subject lines, CTAs, offers, and personalization strategies

Partnership Development:

Identify and build relationships with commercial brokerages and retail consultants Schedule partnership meetings and create co-marketing opportunities Drive referrals and convert firms into active Company partners

Events & Field Marketing:

Research CRE conferences, meetups, PropTech events, retail expansion conferences and local networking events, in Nigeria and abroad Coordinate attendance by founders, interns, ambassadors or contractors, including logistics and branded materials • Proactively pitch founders and senior team members for speaking slots: conference talks, webinars, podcasts, fireside chats, workshops and panels

Broker Education Program:

Own logistics for a recurring weekly educational event (e.g. evaluating commercial sites, winning buyer representation, data-driven site selection, using AI in commercial real estate) Handle topic planning, speaker coordination, registrations, reminders, attendance and follow-up Convert attendees into trials and paid users

Community Management:

Maintain an authentic, helpful presence on Reddit, LinkedIn Groups, CRE Slack communities, PropTech communities and local real estate associations

Answer questions, share expertise, participate in discussions and identify buying signals

Build a reputation as one of the most helpful voices in the industry, not a promotional one

Market Intelligence:

Track retailers opening new locations, expansion announcements, franchise growth, new commercial developments, relocations and funding tied to expansion Maintain an opportunity tracker so outreach follows expansion news immediately

CRM Ownership:

Own the sales pipeline: stages, notes, next actions, follow-ups, attribution and lost reasons

Requirements:

A minimum of 1–3 years of experience in sales development, business development, partnerships or B2B outbound Comfortable with high-volume, metrics-driven outbound work and CRM discipline Strong written and verbal communication; confident engaging brokers, retail consultants and founders Experience with (or fast aptitude for) LinkedIn Sales Navigator, Apollo, Hunter.io and CRM tools Genuine interest in commercial real estate, PropTech, or retail expansion Self-starter who can organize events and educational programs from scratch with minimal oversight Based in, or willing to travel within, Nigeria; open to occasional travel for conferences and events