Brand Operation Manager (Mom&Baby)
Mô tả công việc
- Principal / Client Management
· Act as the key contact between the company and assigned Principals. · Build strong and long-term Principal relationships. · Understand Principal objectives and translate them into actionable business plans. · Lead regular business reviews and follow up on agreed action plans · Manage Principal requests, issues, and commercial discussions.
- Business & Commercial Management
· Develop and execute annual and monthly business plans for assigned brands. · Monitor sales, profitability, P&L and business performance. · Prepare sales and margin forecasts and identify performance gaps. · Develop corrective actions and identify new business opportunities. · Prepare commercial proposals and business cases for management approval.
- Customer & Channel Development
· Work closely with Sales/KAM teams to drive sales and distribution growth. · Identify new customers, channels, listings, and portfolio opportunities. · Support customer negotiations, Joint Business Plans and commercial agreements. · Develop customer-specific growth plans and monitor performance.
- Trade Marketing & Execution
· Develop promotional and commercial plans together with Principals and Sales teams. · Monitor trade investment, A&P and promotion effectiveness. · Support new product launches and channel activation. · Ensure effective execution of pricing, promotion, distribution and visibility.
- Cross-functional & Operational Management
· Coordinate Sales, Marketing, Trade Marketing, Supply Chain, Finance, E-commerce and Legal teams. · Monitor inventory, stock cover, OOS and NED risks. · Coordinate forecasting and shipment planning. · Resolve operational issues and ensure timely execution of agreed business plans.
- New Product Launch & Project Management
· Coordinate end-to-end new product launches. · Develop launch plans and coordinate with Sales, Marketing, Supply Chain, Finance, Legal and Principal teams. · Monitor launch progress and post-launch performance. · Identify corrective actions when launch performance is below expectations.
- Market & Business Analysis
· Monitor market trends, competitors, customers and channel development. · Analyze customer and channel performance. · Prepare recommendations based on sales and market data. · Provide regular insights to management and the Principal. · Benchmark pricing, assortment, promotion and distribution where relevant.
- Business Review & Reporting
· Monthly Business Review (MBR) · Quarterly Business Review (QBR) · Annual Business Review · Sales performance reports · Brand P&L · Forecast · Inventory report · A&P / trade fund report · Promotion evaluation · Distribution/penetration report · Action plan and risk report. Ensure reports are fact-based, commercially meaningful, and recommendation-oriented, rather than simply reporting numbers. Yêu cầu công việc / Job requirements
- Trình độ học vấn, chuyên môn / Education background:
+ Bachelor's degree or higher in Business Administration, Marketing, Commerce, Economics, or other related fields.
- Kinh nghiệm / Work experience:
+ Minimum 3–5 years of experience in FMCG, Mother & Baby, Personal Care, Healthcare, Nutrition, Dairy, or related consumer categories, preferably with experience in: · Distributor/trading company · Principal management · Brand management · Key account management · Commercial planning · Trade marketing · Sales operations + Experience working with M&B Commercial is highly preferred.
- Năng lực / Competency:
· Strong ownership and accountability. · Commercially minded. · Strong communication and negotiation skills. · Able to manage demanding principals professionally. · Able to influence internal teams without direct authority. · Strong project management skills. · Proactive in identifying risks and opportunities. · Detail-oriented but able to understand the big picture. · Comfortable working under pressure and managing multiple brands simultaneously. Quyền lợi: -Negotiable salary (23gross - 32 gross / month) -13th-month salary bonus; -Salary review yearly; -Insurance following the Labor Law; Time: 8 AM - 5 PM. Monday- Saturday morning Location: 39 homeland area 18A, Nguyen Huu Tho street, Nha Be, Ho Chi Minh City
Skills: English Language, Leadership, Teamwork, Project Management