Digital Marketing

Key Responsibilities

• Develop and execute digital marketing strategies to boost brand visibility and generate qualified leads.
• Create and manage engaging content (copywriting and visuals) for LinkedIn, Instagram, website, and other digital platforms.
• Produce marketing content through photography and videography.
• Design digital assets such as social media posts, banners, email campaigns, brochures, and company profile materials.
• Design and maintain company website using WordPress.
• Plan and execute paid advertising campaigns (Google Ads, Meta Ads, etc.).
• Optimize website performance through SEO and SEM best practices.
• Monitor and analyze campaign performance using analytics tools and prepare regular reports.
• Manage and optimize the company’s WhatsApp Marketing and Email Marketing activities.
• Coordinate marketing activities aligned with company goals and product positioning.
• Handle end-to-end digital marketing activities from planning to execution and evaluation.
• Stay updated with trends in digital marketing, content, and design to drive innovation and effectiveness.

Requirements

• Bachelor’s degree in Marketing, Communication, Visual Design, or related field.
• Minimum 2–3 years of experience in digital marketing and content creation (including design and copywriting).
• Proficient in Canva or Adobe Creative Suite (Photoshop, Illustrator, etc.).
• Proficient in WordPress.
• Strong understanding of SEO, SEM, and social media management.
• Experience using Google Analytics, Meta Business Suite, and email marketing platforms.
• Excellent writing and communication skills in both Bahasa Indonesia and English.
• Creative, proactive, detail-oriented, and strong visual storytelling ability.
• Able to manage multiple projects independently and meet deadlines.

Skills: B2B Marketing, Web Design, Image Editing, Social Media, Marketing Communications, Content Strategy, Digital Marketing, Google Analytics, Canva Design, Logo Design, Content Marketing, Google Ads