Senior Sales & Partnerships Manager

Responsibilities:

B2C Sales:

Take full ownership of the B2C sales pipeline, from refreshing and re-qualifying existing leads to designing a repeatable process that consistently converts new leads into paying customers. Own conversion at every stage of the funnel: outreach, follow-up, objection handling, closing, and renewal/upsell. Set and track sales targets, pipeline health metrics, and conversion benchmarks; report progress regularly to leadership. Build, train, and eventually lead a small sales team as volume grows, defining roles, quotas, scripts, and performance standards. Work closely with Marketing on lead quality and handoff, and with Customer Success to ensure a smooth transition from sale to onboarding.

B2B Partnerships:

Identify, prospect, and lead partnership conversations end to end — schools, edtech players, corporates, NGOs, and other institutional partners. Structure and negotiate partnership terms, from first outreach through proposal, negotiation, and signed agreement. Manage the ongoing relationship with signed partners to ensure value delivery and identify opportunities for renewal or expansion. Represent Gradely credibly in external meetings and partnership pitches, tailoring messaging to institutional stakeholders.

General:

Maintain accurate, up-to-date records of pipeline activity, forecasts, and partnership status in our CRM/tracking tools. Feed market and customer insights back into product, pricing, and marketing decisions.

Requirements:

5+ years of experience in sales and/or business development, with a track record of hitting or exceeding revenue targets — ideally with exposure to both consumer (B2C) and institutional/enterprise (B2B) sales. Demonstrated experience managing a full sales pipeline independently, from lead to close, not just executing a process someone else built. Experience negotiating and closing partnership or institutional deals end to end. Prior experience building or leading a small sales team, or clear readiness to do so.

• Comfortable working with targets, forecasts, and pipeline data to make decisions, not just gut instinct.

Excellent written and verbal communication skills; equally credible speaking with a parent on a sales call and a school administrator in a partnership pitch. Startup mindset: comfortable with ambiguity, resourceful, and willing to do hands-on execution alongside strategic thinking. Experience in edtech, education, or consumer subscription businesses is a strong plus.