Brand Manager (Dutch Lady)

Key objectives

• Be a strategic and results-driven Brand Manager to lead and grow one core brand within our portfolio.
• In conjunction with Marketing Manager, this role is responsible for developing brand strategy, driving marketing initiatives, managing brand performance, and take lead in the execution of marketing plans to deliver commercial targets.
• Collaborate effectively with cross-functional...

Requirements

• Education: Bachelor’s degree in Marketing, Business, or related field.
• Experience: 5-6 years of marketing experience, preferably in FMCG or consumer goods
• Strong analytical mindset, Commercial and business acumen
• Solid expertise in brand building and brand management
• Experienced with social media platforms, IMC campaign planning & management
• Fluent in English & Vietnamese
• Key Competencies
• Strategic thinking
• Leadership and ownership
• Creativity...