Influencer marketing
About the company
Company Description Founders Arm connects the fastest-growing startups and consumer apps with high-performing virtual assistants. The company partners with innovative clients such as Cal AI, Pam, Founders Inc, and Alif, among others. Founders Arm focuses on enabling founders and teams to offload operational tasks so they can focus on strategic growth. Team members work closely with modern, tech-forward organizations and gain exposure to cutting-edge products and markets. The environment is fast-paced, collaborative, and geared toward measurable impact. Role Description The Influencer Marketing role is a full-time, remote position focused on driving brand awareness and customer acquisition through strategic partnerships with creators and opinion leaders. Day-to-day responsibilities include identifying and vetting relevant influencers, managing outreach and communication, and negotiating collaboration terms and deliverables. The role involves coordinating campaigns across social platforms, tracking performance metrics, and optimizing initiatives based on data and feedback. This position also requires close collaboration with internal teams to align influencer content with broader marketing goals, brand guidelines, and product launches. The individual in this role will maintain accurate records of partnerships, prepare campaign reports, and continuously research trends in social media and creator ecosystems. Qualifications
Requirements
- Candidates should possess strong Influencer Marketing and Social Media Marketing skills, including campaign planning, platform familiarity, and performance analysis.
- Candidates should possess excellent Communication and Public Relations skills to build, maintain, and nurture relationships with influencers and partners.
- Candidates should possess Sales-related skills, such as negotiation, persuasion, and deal structuring for influencer contracts and collaborations.
- Candidates should possess strong organizational and project management skills, with the ability to manage multiple campaigns and deadlines in a remote environment.
- Candidates should possess analytical skills and comfort with using tools or dashboards to interpret campaign metrics and inform decisions.
- Experience working with startups, consumer apps, or digital-first brands is beneficial; familiarity with creator economies and emerging social platforms is a plus.
- A background in marketing, communications, business, or related fields, or equivalent practical experience, is preferred.
Other
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