Marketing & Growth Executive
Company desdcribtion
FlurryPay is a Nigerian fintech company making cryptocurrency transactions and naira payments simpler, faster and more convenient.
We provide a platform where individuals can buy, sell and swap cryptocurrencies, convert digital assets to naira, and manage their naira deposits and withdrawals seamlessly.
We are building a better way for people to move between cryptocurrency and traditional money, eliminating unnecessary friction and making everyday crypto transactions more accessible.
Our initial focus is serving cryptocurrency traders, digital asset users and individuals who regularly convert crypto to naira. As we grow, we aim to expand our financial services to support a wider range of payment needs for individuals and businesses.
At FlurryPay, we are building more than an app. We are building a financial technology company focused on solving real payment problems, earning customer trust and making digital transactions work better for everyone.
Role Description The Marketing & Growth Executive will drive user acquisition, engagement, and retention for FlurryPay’s products and services. This full-time hybrid role is based in Ibadan, with flexibility for some work-from-home days. Day-to-day responsibilities include developing and executing marketing campaigns, managing digital channels, and optimizing funnels to increase product adoption. The person in this role will analyze performance data, identify growth opportunities, and collaborate with product, sales, and operations teams to align marketing initiatives with business goals. Additional responsibilities may include content creation, community engagement, partnership support, and market research within the fintech and crypto payment space.
Qualifications
- Strong marketing and growth skills, including digital marketing, performance marketing, and growth experimentation.
- Experience with content marketing and social media management, including creating and distributing engaging content for web and social channels.
- Ability to conduct market and user research, analyze data, and translate insights into actionable marketing strategies.
- Proficiency with marketing and analytics tools (e.g., Google Analytics, social media dashboards, CRM or marketing automation platforms).
- Understanding of fintech, blockchain, or crypto payment solutions, or strong interest in learning these domains.
- Excellent written and verbal communication skills, with the ability to explain complex concepts in clear, accessible language.
- Proven ability to work in a fast-paced environment, prioritize tasks, and collaborate effectively in cross-functional teams.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Previous experience in startup or high-growth environments is an advantage.
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