Digital Campaign Manager
Machine translation — original language: Hebrew.Show original
We are looking for a Digital Campaign Manager, with expertise in actual hands-on PPC management, to lead campaigns on leading platforms (Google, META). As part of the role, full responsibility for all tasks and areas of responsibility of Hands – On PPC, including setup, management and optimization, data analysis, and generating insights for improvement.
Areas of Responsibility:
- Keyword research.
- Writing advertising copy.
- Creating new campaigns on platforms such as Google, Meta.
- Continuous monitoring of campaign performance.
- Performance analysis.
- A/B Testing: experimenting with different versions of ads (texts, images, landing pages) to determine which elements bring the best results.
- Optimization, making real-time adjustments to campaigns.
Requirements:
- Over one year of practical experience in managing performance-based paid campaigns.
- Proven work experience with - Google Ads, Meta, TikTok, Taboola, Outbrain.
- Deep understanding of - campaign structure, building audience targeting strategies, and optimization techniques.
- High analytical ability and the ability to work with data reports.
- Proficiency in - Excel, Google Analytics.
- High level of English (additional languages are an advantage).
- Creativity, strategic thinking, and the ability to manage multiple tasks simultaneously.