Brand Manager

Annual Planning: Development, coordination, and defense of annual sales plans and procurement plans for assigned auto parts brands, regular plan-vs-actual analysis. Ordering: Formation, placement, and control of orders to suppliers, operational planning of supply volumes based on sales forecasts/production schedules/shipments. Price Analysis: Regular monitoring and analysis of competitors' prices by brands and product groups, development of brand pricing policy, control of margin levels, turnover, and other indicators. Product Portfolio Management: Analysis of the assortment matrix, product lifecycle management (introduction of new SKUs and phasing out of obsolete items). Cross-referencing: Selection, verification, and maintenance of the cross-reference database (matching brand SKUs with original OEM numbers and competitor analogs), control of cross-reference accuracy in the accounting system. Marketing Strategy: Development and launch of the brand promotion strategy in cooperation with marketing. Promotion and Trade Marketing: Organization of promotions to stimulate sales, development of POS materials, selection catalogs, and technical documentation in cooperation with marketing. Training and Support: Conducting presentations, webinars, and product training events for the sales department and key clients.

Requirements

Experience in this position within the automotive business, mandatory knowledge of Chinese and English, diligence, responsibility

Higher education — specialist degree, master's degree; Experience: 3 years