Media and Influencer Manager, Luxury Division
Machine translation — original language: Hebrew.Show original
Job Description:
Leading the media and influencer field in a dynamic, fascinating division, reporting to the CMO and within the CDMO field. Building and implementing a global and local strategy aimed at strengthening multi-channel consumer engagement, while connecting media, consumer insights, influencers, marketing content, and communication, together with marketing and sales teams to ensure brand growth.
The role includes:
- Responsibility for the online and offline media field: digital campaigns, television, media strategy planning and building, budget optimization, and maximizing Return on Investment (ROI)
- Management of the content, influencer, and communication field for the division's brands
- Leading and mentoring a team, and working with local and global internal and external organizational interfaces, including advertising agencies, PR, and influencers.
- Direct responsibility for meeting the ranking and growth targets of the division's brands.
- Bachelor's degree in a relevant field - Mandatory
- Experience in managing marketing communications, media management, and collaborations with advertising agencies - Mandatory
- Expertise in managing PR and influencers, connection to social networks and trends
- Deep familiarity with various advertising platforms
- High level of English - Mandatory
- Analytical skills and data analysis