Junior Media Buyer

The Junior Media Buyer supports the planning, execution, and optimization of paid advertising campaigns to increase brand awareness, drive online and in-store sales, and generate qualified leads. The role works closely with the marketing, creative, and e-commerce teams to ensure campaigns align with the brand's objectives and target audience.

Assist in planning and launching paid media campaigns across digital platforms.

Monitor campaign performance and optimize ads to improve reach, engagement, conversions, and return on ad spend (ROAS).

Coordinate with the creative team to develop effective ad creatives and marketing messages.

Manage campaign budgets and ensure spending aligns with approved plans.

Prepare regular reports on campaign performance, including key metrics and insights.

Conduct market and competitor research to identify trends and advertising opportunities.

Support promotional campaigns, seasonal collections, product launches, and special events.

Maintain accurate records of campaigns, budgets, and performance data.

Stay updated on digital marketing trends, platform updates, and media buying best practices.

Experience with e-commerce or retail brands, preferably in luxury or jewelry.

Familiarity with Google Analytics and Meta Pixel.

Understanding of customer acquisition, audience targeting, and campaign optimization.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• 0–2 years of experience in media buying or digital marketing.
• Basic knowledge of Meta Ads Manager and Google Ads.
• Strong analytical and reporting skills.
• Proficiency in Microsoft Excel and PowerPoint.
• Excellent communication and teamwork skills.
• Attention to detail and ability to manage multiple campaigns.
• Fluency in the English language.