KOL Coordinator & Content Marketing (Beauty)
KOL Coordinator >Analyze and select KOLs that are suitable for the brand, considering target audience, KOL expertise, follower count, and credibility >Contact and negotiate working terms, such as costs, campaign duration, and agreements regarding product or service promotion >Collaborate with the marketing team to plan KOL marketing campaigns to align with brand goals and strategies >Build sustainable relationships with KOLs to ensure smooth future collaborations >Create engaging content consistent with the brand image, such as product reviews, videos, or Live Streaming >Manage responses to comments on all KOL Content across all channels: Facebook / TikTok / YouTube >Track KOL product promotion results and analyze data to improve future strategies
Content Creator >Create content regarding beauty products and services >Plan and present Content suitable for each platform, such as Facebook, Instagram, TikTok, Website, LINE, and others >Study consumer behavior and competitors to understand market trends, and analyze/collect data to produce content that meets the interests and needs of the target audience >Follow new social trends to use as information for creating interesting content that meets target audience needs >Coordinate with the graphic team to design Artwork that meets deadlines, and follow up on graphic design and editing to ensure the work follows the planned Content format >Coordinate with Digital marketing officers to use data for analyzing and improving content to reach the target audience >Create content, prepare scripts, and perform Pre-Production for filming >Evaluate own work results and analyze occurring problems for further development >Able to work on multiple projects simultaneously
Qualifications: Female, age 25-35 years old Bachelor's degree in Communication, Marketing, or related fields, with at least 1 year of experience in marketing or a related field Proficient in using MS Office and WordPress or Content Management Systems Able to predict audience interests with an editorial perspective Expertise in user behavior on various social media platforms Project management skills and attention to detail Basic English communication and writing skills Able to work and improve based on feedback Please attach a Portfolio for consideration
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