Product Marketing Manager - E-commerce (f/m/x) (H/F)
Product Marketing Manager - E-commerce (F/H/X)
Location: Lille or Paris
At Decathlon Digital, our mission is to make sport accessible to everyone by building the largest digital sports platform and the widest open ecosystem in the world. We design innovative technology, data, and product solutions that serve more than 400 million customers globally.
Following the successful deployment of our new centralized e-commerce site, we are pursuing its expansion and launch in new geographical areas, while continuously refining and improving the customer experience.
As our e-commerce platform transitions from a localized model to a unified and centralized experience, we are looking for a Product Marketing Manager (PMM). In this role, you will strengthen the collaboration between our central product teams and our local markets: you will identify new product/feature opportunities and ensure that our local counterparts are equipped to succeed with our new tools and features.
YOUR FUTURE CONTRIBUTION
Your responsibilities: You will be responsible for ensuring strong collaboration between local and central teams to drive commercial impact on our new e-commerce platform. Your main responsibilities will include:
Understand (Market and User Intelligence): Master the product context to define product-market fit. You will manage a centralized feedback loop to directly influence the product roadmap and lead quarterly reviews to infuse a market-oriented perspective into our rituals.
Engage and Train: Be the voice of the markets and customers by leading a community of local counterparts, ensuring strong collaboration between the central and local levels.
Launch and Activate (Go-To-Market): Ensure strong adoption of features and products by planning and executing the e-commerce go-to-market strategy.
Measure and Optimize: Track the impact of new features, collect feedback, and ensure continuous iteration to improve the customer experience.
Your profile
PMM Excellence: Proven expertise in product positioning and executing complex Go-to-Market strategies in innovative environments.
Business and Data Sense: Ability to translate Key Performance Indicators (KPI) into concrete actions and strong analytical skills to measure the success of activations.
Persuasion Skills: Excellent ability to align and influence cross-functional stakeholders (Product, Business, Marketing) without direct hierarchical authority.
Entrepreneurial Spirit: You thrive in the ambiguity of new models and are strongly results-oriented.
Communication: Fluent command of English (indispensable for daily international collaboration).
What we offer
- Hybrid working organization;
- Opportunity to work in one of the office