Sales Manager

Sales Strategy & Planning

• Develop and implement effective sales strategies and action plans aligned with company objectives.

• Set monthly, quarterly, and annual sales targets for the team, territories, brands, and key accounts.

• Develop plans to achieve sales growth, improve market penetration, and increase customer acquisition.

• Identify new business opportunities, markets, products, and potential customers.

• Monitor market trends, competitor activities, pricing, and customer requirements.

• Recommend strategies to Management to improve sales performance and profitability.

Sales Target & Performance Management

• Lead the sales team in achieving and exceeding assigned sales targets.

• Establish individual sales targets and KPIs for Sales Executives/Account Managers.

• Conduct regular sales performance reviews and provide coaching and corrective actions when necessary.

Customer & Account Management

• Develop and maintain strong relationships with key customers and major accounts.

• Handle escalated customer concerns and ensure timely resolution.

• Conduct regular customer visits and business reviews.

• Identify opportunities for upselling, cross-selling, and increasing account penetration.

New Business Development

• Identify and pursue new accounts, dealers, distributors, salons, corporate clients, and other potential customers.

• Develop strategies to convert prospects into active customers.

• Maintain an updated sales pipeline and monitor prospects through each stage of the sales process.

Sales Forecasting & Reporting

• Prepare accurate monthly, quarterly, and annual sales forecasts.

• Submit regular sales reports to Management.

• Monitor actual sales against targets and provide explanations for significant variances.

Coordination with Other Departments

• Coordinate with Marketing regarding promotions, campaigns, product launches, and sales activities.

• Coordinate with Warehouse and Operations to ensure product availability and timely delivery.

• Coordinate with Finance regarding customer credit limits, collections, outstanding balances, and payment concerns.

• Coordinate with Customer Service regarding complaints, returns, replacements, and customer concerns.

Sales Operations & Compliance

• Ensure that sales activities comply with company policies, procedures, and approved terms.

• Ensure accurate and timely submission of sales orders, reports, customer information, and required documentation.

• Monitor customer credit exposure in coordination with Finance.

• Ensure proper documentation of agreements, quotations, and commercial transactions.

Management Responsibilities

• Attend Management meetings and present sales performance and business updates.

• Provide recommendations regarding sales policies, territories, manpower, pricing, and business development.

Bachelor's degree in Business Administration, Marketing,Sales, Management or a related field.

At least 2 years in supervisory role

Strong track record in achieving and exceeding sales targets and revenue goals.

Strong leadership and team management

Excellent communication, negotiation, presentation and interpersonal skills

Experience in the beautym professional salon, cosmetics or distribution industry is an advantage.