Marketing Coordinator - Remote

About the company

Transform the future of application security with Conviso! Our purpose is to empower developers to build more secure applications, helping companies achieve greater maturity in secure development, mitigate risks, and protect what matters: their businesses. We are driven by innovation, investing in research and new technologies to transform the application security culture worldwide.

Your tasks

In this position, you will be part of the Revenue team, working in partnership with Sales and Product on the strategy and execution of marketing initiatives, focusing on B2B, demand generation, ABM, Product Marketing, and PLG. You will have a strategic and hands-on role, from positioning and campaigns to execution, metrics analysis, and management of partners and vendors. You will also play an important role in Conviso's internationalization, adapting positioning, messaging, and campaigns for different markets and audiences. Here, we believe that great results come from people passionate about hacking who share the commitment to making the world safer. Our culture is transparent, collaborative, and focused on continuous learning. Furthermore, we are an anywhere office team with a crew working in more than 34 different cities, and each Insider (our employees) has the freedom to grow from wherever they want. 💻 Remote work, global impact. Are you ready to transform strategy into growth and help take Conviso to new markets? Come to Conviso! 💙💛

• Plan and execute B2B marketing campaigns, focusing on demand generation, ABM, and growth;
• Develop positioning, messaging, and content for the Conviso Platform, in partnership with Product and Sales;
• Manage acquisition channels, such as LinkedIn Ads, Google Ads, CRM, and landing pages, monitoring performance and conversion;
• Act in partnership with Sales in defining target accounts, ABM strategies, qualification, and pipeline generation;
• Support Product Led Growth (PLG) initiatives, connecting Marketing, Product, and Sales throughout the customer journey;
• Coordinate agencies, freelancers, partners, and other vendors involved in Marketing initiatives;
• Plan and monitor events, co-marketing actions, and initiatives with partners;
• Analyze metrics, attribution, and campaign results, transforming data into learnings and new actions;
• Contribute to Conviso's internationalization strategy, adapting positioning and campaigns for different markets;
• Act strategically and hands-on, getting your hands dirty in the creation and execution of initiatives.

Requirements

👀 IT IS ESSENTIAL TO HAVE

• Completed higher education in Marketing, Communication, Administration, Advertising, or related fields;
• 5+ years of experience in B2B Marketing, preferably in technology, SaaS, or security, with experience in Product Marketing;
• Practical experience with ABM, demand generation, and B2B sales cycles;
• Experience with HubSpot, LinkedIn Ads, and Google Ads;
• Knowledge of funnel metrics, attribution, and pipeline generation;
• Experience coordinating agencies, freelancers, and partners;
• Experience in building positioning, messaging, content, and campaigns;
• Working closely with Sales and Product teams, with a focus on business results;
• Knowledge of Product Led Growth (PLG) and traction channel strategies;
• Creative, analytical, organized, and hands-on profile, with good written and verbal communication;
• Fluent English and fluent Spanish.

⚡ IT WILL BE A DIFFERENTIATOR

• Previous experience in AppSec, cybersecurity, or working with products aimed at CISOs and CTOs;
• Experience with regulated companies or markets, such as finance, fintech, and healthcare;
• Experience with partner programs and co-marketing initiatives;
• Knowledge of Webflow and conversion testing;
• Experience using Artificial Intelligence in daily Marketing tasks, going beyond basic use and with a critical sense regarding the generated results;
• Knowledge of Winning by Design and Sales as a Science;
• Postgraduate degree, MBA, or certifications in Digital Marketing, ABM, or HubSpot;
• Experience in growth environments and internationalization of SaaS products.

What we offer

In addition to working at a company where you can develop while being an integral part of the business, we offer benefits to make our days even more pleasant!

• Meal Voucher of R$1000.00 per month, paid via Flash multi-benefit card, with a discount of only R$1 per month;
• Anywhere office allowance of R$100.00 per month;
• Equipment allowance of R$300.00 per month;
• SulAmérica health and dental insurance to take care of you and your family, with no discount;
• Specific Flash Care plan for mental health and primary healthcare;
• Life insurance;
• Wellhub (Gympass) and TotalPass;
• Access to the Unico Skill platform to support your professional growth and continuous development;
• 70% reimbursement for training and certifications;
• Referral Program: Meu Amigo Vale Ouro;
• "Filho Nota 10" program;
• Birthday day off;
• Moving day off;
• Time off for pet care;
• Quality of life, 100% remote work, that's right, anywhere office.

Other

Here, diversity matters! We value differences, pluralities of race, color, religion, gender and gender identity, nationality, sexual orientation, or age, because we believe in the importance of sharing distinct ideas and viewpoints. Every person matters; no one here is just a number. Every Insider matters! 💙💛 </body>