Senior Creative Marketing

Your tasks

1. Execution (70%)

• Produce content, define visual direction, and drive creative execution approaches across communication channels such as social media, websites, landing pages, ads, and campaign materials.
• Ensure content, visuals, and communication messages are consistent with brand positioning, campaign objectives, and company standards.
• Review and guide the quality of creative deliverables before execution or submission to stakeholders/clients.
• Coordinate with relevant teams to clarify requirements, handle feedback, and ensure creative deliverables are completed on schedule.
• Proficiently apply AI tools in research, ideation, workflow optimization, and image/video creation to improve the team's creative productivity.

1. Trend Research & Creative Performance Optimization (10%)

• Stay updated on market trends, user behavior, social media trends, and new content formats to apply them effectively to campaigns.
• Monitor the performance of creative outputs and propose improvements in content and visual approaches to enhance communication quality.

1. Creative Team Management (20%)

• Assign tasks and support Creative(Content) team members throughout campaign execution.
• QC the team's deliverables such as proposals, content strategy, and content plans.
• Conduct periodic evaluations of the team's performance and quality of work.

Requirements

Skills:

• Content Planning
• Google Analytics
• Content Operations
• TikTok
• Content Strategy
• Content Editing
• Content Writing
• Image Editing
• Creative Writing
• Content Marketing