Brand Marketing Specialist - Base Long An and HCMC

1/ Job Description Contribute to brand positioning and marketing plans for the company and key products, ensuring consistent brand identity and messaging across packaging, communications and consumer touchpoints. Analyze market trends, consumer behavior, sales performance and competitors, combining data with market visits and feedback to identify opportunities for brand and product growth. Propose concepts for new products...

Education level: Bachelor’s degree in Marketing, Business Administration or a related field. 2–4 years of experience in Brand Marketing or Consumer Marketing within FMCG; experience in food, Cookies or confectionery is preferred. Direct involvement in product launch or brand campaign, with the ability to explain your individual responsibilities, execution and results. Experience developing agency briefs and coordinating...