Communication and Marketing Specialist (Journalist/Content Creator)
Confidential company.Responsibilities and assignmentsProduce, review, and adapt institutional, technical, and strategic content for different channels and audiences (such as articles, blog posts, interviews, Q&As, internal communications, scripts, among others);Create, write, and manage the company's Press Releases in Portuguese and English, in addition to operating tools such as PRNewswire;Ensure consistency and quality in brand communication, with attention to the company's language, tone, and voice.Management of the press relations agency;Be the main point of contact between the company and the media, acting proactively to generate positive visibility opportunities.Expand and consolidate relationships with journalists, market analysts, influencers, and relevant media outlets;Establish and maintain the Media Communications Calendar, ensuring alignment with the company's strategy;Work based on communication KPIs to measure success and continuously optimize Public Relations (PR) campaigns.Monitor, measure, and analyze results obtained in the media, producing performance reports based on qualitative and quantitative metrics;Perform monitoring of spontaneous and planned brand mentions in the press. Manage the clipping companyAdvise and prepare high-level company executives for media interactions, including media training, scripts, and preparation of key messages;Act as a strategic communication partner for leadership, helping in the construction of public positioning.Lead the planning and execution of media events from start to finish, including press trips, exclusive meetings with journalists, press conferences, and special activations;Coordinate suppliers, logistics, scripts, and coverage of these events.Requirements and qualificationsPrerequisitesHigher education degree in Journalism, Communication, or related fields;Consolidated experience in press media, mainly in daily ICT newspapers/magazines;Strong B2B knowledge (preferably in IaaS, PaaS, SaaS, ICT sectors);Excellent writing and communication skills;Strong problem-solving skills with a passion for innovation/technology;Third-party/agency management;Proactivity and autonomy;Strong project management skills; Fluent English.It will be a differentiator if you have:Advanced Spanish;Previous experience in leadership/people management;Experience in global/LATAM marketing;IT enthusiast.Additional informationBenefits:Medical Insurance;Dental Insurance;Meal Voucher and Food Voucher in the amount of R$1,250.00 per month;Life Insurance;PLR;Health plan for your pet;Pharmacy Allowance;Support for children with disabilities (PcD) - special financial support for all CLT employees who have children with disabilities;Wellhub;Birthday day off;Professional Training.
*This vacancy is also intended for people with disabilities (PcD)