AI Community & Communications Lead, AI Adoption M/F - CDI

About the company

A large international maritime transport and logistics group is accelerating the adoption of generative AI among its employees worldwide, centered around its internal AI assistant. Within the Group AI team (Change & Acculturation activity), you will work alongside the AI Change Lead to build and develop the community driving this adoption.

Your tasks

• Community model: design of the AI Champions community operating model (value proposition, roles, onboarding journeys, rituals, channels, engagement KPIs).
• Large-scale animation: animation and development of a community of several hundred AI Champions, distributed by region, business line, and subsidiary.
• Content creation: production of "before / after" user stories, newsletters, posts, visuals, short videos, and practical guides.
• Key moments: organization and animation of sharing sessions, webinars, onboarding for new Champions, and collaborative spaces.
• Field feedback: collection and structuring of feedback, transmitting insights to the AI team to adjust messages, content, and adoption actions.
• Network synergies: integration of AI messages into existing change networks (Change Makers, Business Excellence Managers).
• Communication plan: definition and management of the AI adoption communication plan and editorial calendar, in line with the deployment roadmap.
• AI Ambassador: testing new uses and features, sharing use cases, prompts, and agents with the community.
• Industrialization: use of AI and agentic tools to industrialize content production and animation.
• Data-driven management: monitoring engagement and impact, weekly and monthly reporting on adoption.

• Generative AI: the group's internal AI assistant, advanced prompting on a daily basis.
• Agentic AI: creation of agents, automation of tasks and workflows.
• Creation: design tools, video editing, and AI-assisted creation.
• Collaboration: community platforms and corporate collaborative spaces.
• Reporting: engagement and adoption dashboards.

Requirements

• Community management: proven experience in building and animating large distributed communities or ambassador networks in a corporate environment.
• Change management: solid track record in digital transformation programs or large-scale technology adoption.
• Communication: excellent writing skills, ability to produce high-quality editorial, visual, and video content.
• AI native: advanced daily use of generative AI and concrete experience with agentic AI (agents, automations, workflows).
• Facilitation: ease of public speaking, ability to embody a subject and engage diverse audiences, from the field to top management.
• Data: definition and monitoring of engagement and adoption KPIs, transformed into concrete actions.
• Languages: fluent English mandatory, French appreciated.

What we offer

Salary: €62,000 Gross

Other

Terms

• Location: Marseille, hybrid with a minimum of 2 days per week on-site.
• Start date: ASAP.
• Duration: long-term mission,
• Working time: full-time.
• Contract: CDI Ugitech