KOL Specialist
Your tasks
Assist in researching and identifying potential KOLs/influencers that align with the brand. Support outreach and communication with influencers for collaborations and partnerships. Help manage and maintain influencer databases, contracts, and campaign details. Monitor influencer-generated content and ensure alignment with brand guidelines. Track and analyze influencer campaign performance, including engagement and reach metrics. Collaborate with the marketing team to develop creative campaign strategies. Stay updated with the latest social media trends, KOL strategies, and competitor activities. Assist in reporting campaign results and providing insights for improvement.
Requirements
Strong interest in influencer marketing, social media trends, and brand partnerships. Excellent communication skills, both written and verbal. Detail-oriented with strong organizational and multitasking abilities. Proficiency in Microsoft Office, Google Suite, and familiarity with social media analytics tools Ability to work in a fast-paced environment and adapt to changing priorities. Experience handling KOLs/influencers is a plus. Familiarity with platforms like Instagram and TikTok
Skills:
- Social Media
- Digital Marketing
- Affiliate Marketing
- KOL Operation
- TikTok
- Influencer Marketing
- Negotiation Skills