Marketing Consultant (3 Months assignment)

Job Purpose

To explore specialty tea opportunities Kenya and other countries and to a develop a plan to grow specialty tea segment in Chebango.

Objectives

Market and Product Development

Conduct market research on trends, prices, competitors, and customer preferences.

Develop and implement marketing and promotional strategies for tea brands.

From research, identify and pilot selected specialty tea opportunities.

Support brand positioning, packaging, and product differentiation.

Based on outcome, write up a proposal for development of specialty tea

Reporting & Compliance

Prepare reports, market intelligence reports, and forecasts.

Ensure compliance with tea industry regulations, quality standards, and export requirements.

Work closely with production, quality, and logistics teams during the exercise.

Qualifications & Experience

Diploma or Degree in Marketing, Business Administration, Agribusiness, or related field.

Minimum 2–5 years’ experience in product and market development, preferably in the tea or other non-alcoholic beverages.

Knowledge of tea markets is an advantage.

Excellent negotiation, communication, and presentation skills.

Proficient in MS Office and sales reporting tools.

Key Competencies

Strong commercial and market analysis skills

Customer-focused and results-driven

Excellent relationship management

Strategic thinking and problem-solving

Willingness to travel when required