Digital Marketing Executive (Financial Education) Hybrid work arrangement
Digital Marketing Executive (Financial Education) Create engaging campaigns, build high-converting funnels and turn creative ideas into measurable results! Key Responsibilities Plan and execute performance marketing campaigns across Meta, Google and other digital platforms.
Build and optimise marketing funnels through A/B testing of advertisements, landing pages and sales pages.
Develop compelling marketing hooks, messaging and direct-response copy for ads, emails, video scripts and landing pages.
Conceptualise engaging video advertisements and collaborate with designers and video editors to produce creative assets.
Prepare creative briefs and develop lead-generation materials such as e-books, reports and online courses.
Leverage AI tools to improve marketing content creation and campaign efficiency.
Monitor campaign performance, analyse data and identify opportunities to improve conversions and ROAS.
Preferred Skills Meta Ads and Google Ads.
Generative AI tools and prompt writing.
ClickFunnels and HubSpot.
Adobe Photoshop, Illustrator, Premiere Pro or DaVinci Resolve. Business Edge Personnel Services Singapore EA License No: 96C4864 EA Personnel Reg No: R26159908 (Tan Ying Ying)