Sr Product Manager (B2B Product)

About the company

BTSE Group is a leading global fintech and blockchain company that is committed to building innovative technology and infrastructure. BTSE Group is a global leader in fintech and blockchain technology, anchored by three core business pillars: Exchange, Payments, and Infrastructure Development. Serving over 100 corporate clients worldwide, we provide white-label exchange and payment solutions. Our offerings encompass everything from exchange infrastructure hosting and development to custody, wallets, payments, blockchain integration, trading, and more. BTSE has pioneered numerous trading technologies that have been widely adopted across the industry, setting new benchmarks for innovation, performance, and security in fintech. BTSE’s diverse business lines serve both retail (B2C) customers and institutional (B2B) clients, enabling them to launch, operate, and scale fintech businesses.

Your tasks

About the Opportunity We are looking for a Senior Product Manager. This role requires a strong background in the crypto industry and a proven ability to customize solutions for clients and licensed entities. You will collaborate closely with Business Development (BD) and Account Management (AM) teams to define SOPs and drive process enhancements.

• Lead B2B and white-label capabilities, ensuring they are configurable, reusable, and scalable across clients.
• Own the full product lifecycle and long-term roadmap for our enterprise products across web, iOS, and Android, from discovery through launch, iteration, and measurement.
• Set product strategy and prioritize across platforms, balancing feature parity, platform-specific needs, and business impact.
• Turn business, client, and regulatory requirements into clear, well-scoped, technically feasible PRDs and functional specs.
• Work with Compliance, Legal, and Risk to build regulatory and security requirements into product design and user flows.
• Partner with Engineering and Design to ship secure, UX-consistent web and app releases through Scrum-based delivery (sprint planning, backlog grooming, reviews, retros).
• Turn insight from institutional clients, Sales, and Customer Success into prioritized product opportunities, and align senior stakeholders and external partners on trade-offs.
• Define and track success metrics (adoption, client retention, reliability, time to onboard) and use data to drive decisions.

Requirements

• 6+ years of experience in product management, with at least 3 years in B2B solutions.
• Must have experience in the crypto industry, preferably in B2B or enterprise-level products.
• Experience shipping on both web and mobile, with working knowledge of mobile-specific issues (release cycles, app store requirements, SDK/WebView integrations, mobile UX).
• Fluency in English and Mandarin is advantageous
• Strong skills in writing PRDs, functional specs, and technical requirement documents.
• Ability to turn complex business and compliance requirements into clear product solutions and decide well amid ambiguity.
• Strong cross-functional communication, with experience influencing senior stakeholders across Engineering, Compliance, Legal, and external partners.
• Working knowledge of Scrum/Agile, including sprint delivery and backlog management.

• Experience with white-label or B2B/institutional products.
• Technical background or strong understanding of APIs and system integrations.
• Hands-on experience using AI tools in daily work (e.g. drafting PRDs, analyzing data, synthesizing research, prototyping) to improve efficiency and quality.

What we offer

• Competitive total compensation package
• Various team-building programs and company events

How to apply

Apply and let us tell you more!