Content Executive

I. DESCRIPTION:

• Plan and develop content for projects in the Healthcare, Beauty, and Cosmetics industries.
• Create content for social media, digital advertising, POSM, brochures, websites, and other communication materials.
• Execute content for both retainer accounts and integrated marketing communication (IMC) campaigns.
• Develop key messages, content pillars, and creative ideas based on client briefs, consumer insights, and brand direction.
• Work closely with the Design, Performance, and Account teams to ensure all content is aligned with the creative concept, communication objectives, and project timeline.
• Review campaign performance with the Performance Team and recommend content improvements.
• Research target audiences, competitors, industry developments, and emerging content trends.
• Edit and proofread all content to ensure accuracy, consistency, and compliance with brand guidelines.
• Handle other content-related tasks assigned by the direct manager

II. REQUIREMENTS:

• At least 1–2 years of experience as a Content Executive, Copywriter, or in a similar role; agency experience is preferred.
• Experience in producing social media content and advertising materials.
• Ability to create content across different formats, from short-form social posts and advertising copy to campaign content.
• Strong Vietnamese writing and editing skills, with the ability to adapt tone of voice to different brands, industries, and target audiences.
• Good creative thinking and the ability to turn briefs into relevant content ideas.
• Strong research and fact-checking skills, especially when handling healthcare, medical, or productrelated information.
• Good time-management skills and the ability to handle multiple tasks while meeting deadlines.
• A collaborative mindset and willingness to receive feedback and revise content.
• Familiarity with AI tools for research, ideation, and productivity enhancement is an advantage.
• A portfolio of published or completed content work is required.
• English proficiency is an advantage

III. HR POLICIES:

• Salary: 11,000,000 gross – 13,000,000 gross
• Annual leave, insurances will be following to Vietnam Law and as company's regulations.
• Periodic health check at a leading international hospital.
• Health insurance (PVI).
• Providing Macbook as a working tool during the working process.
• Exciting annual trip, team building party, monthly birthday event and team activities.
• Dynamic working environment, young colleagues, trained periodically and updated with the latest trends in Digital Marketing.
• Participate in specialized skill training and marketing course.
• Working time: Full-time (9:00 – 18:00), Monday to Friday.
• Work at 12A Floor, Long Tower 101 - 103 Nguyen Cuu Van St., Gia Dinh Ward, Ho Chi Minh City, Viet Nam.

IV. APPLICATION INFORMATION

• Cover letter + CV.
• Link Facebook, Instagram, Linkedin and others social accounts (if any).
• Portfolio

Skills: Content Writing, Content Creation, Digital Marketing, Content Marketing, Content Management, Creative Writing