Head Of Marketing (Start Working from Jan2027)
Bosch Home Appliances VietnamTầng 8, Tháp B, Khu thương mại dịch vụ kết hợp nhà ở cao tầng tại Lô đất 1-13 thuộc Khu chức năng số 1 - Số 15 đường Trần Bạch Đằng, Khu phố 3, Phường Thủ Thiêm, Thành phố Thủ Đức, Thành phố Hồ Chí Minh, Việt Namvietnamworkspublished 10/12/2026
Must-have:Lead
Job Responsibilities
- Develop and execute short- to long-term marketing strategies and plans , aligned with business objectives, category priorities and growth ambitions, with clear KPIs and accountability for delivering marketing, category and business targets.
- Lead brand strategy and integrated communications to strengthen brand positioning, consumer engagement and brand equity in Vietnam.
- Define and implement trade...
- Bachelor’s/Master’s in Marketing, Communication, Business Administration or related.
- Minimum 10 years progressive marketing experience , with strong brand, trade and digital experience, preferably in FMCG, consumer electronics, home appliances or related industries.
- Proven experience in strategic marketing planning, integrated campaigns and agency management .
- Strong understanding of the Vietnam consumer, shopper and channel landscape , with...