Marketing Manager, Ghana (9-month Fixed Term)
About Bolt Bolt is shaping a future where cities are built for people, not cars. What started as an ambitious project of a 19-year-old in 2013 has grown into a global mobility platform used by more than 200 million customers and 4.5 million driver and courier partners across 50 countries. From ride-hailing and food delivery to scooters, e-bikes, and car-sharing, Bolt helps people move through cities every day. Small, autonomous teams drive this work, combining the speed and ownership of a startup with the scale of a global technology company backed by more than €1bn in funding. And we're just getting started. Why join Bolt?
Build the future of mobility and help transform how people live and move in cities. Tackle challenges at scale that span technology, operations, regulation, and growth. Take real ownership early. Small, lean teams mean your decisions matter from day one, and you'll learn fast alongside some of the best people in the industry. Join one of Europe's leading technology companies, backed by world-class investors including Sequoia.
About The Role This is a fixed-term role on Bolt's West Africa Local Marketing team, based in Accra. You'll be the on-the-ground heartbeat of Bolt's brand in Ghana — translating global strategy into campaigns that genuinely connect with local audiences across Rides and Delivery. You'll work closely with central brand, social, performance, and growth teams, and report to the Regional Marketing Manager. Main Tasks And Responsibilities
Own and execute Bolt's local marketing strategy in Ghana across Rides and Delivery, driving measurable growth in both verticals. Plan and deliver social-first campaigns that generate earned attention and strong local engagement, including creator and influencer partnerships. Identify and activate scalable local partnerships that support acquisition and brand growth. Support vertical-led brand activations — including airport, venue, and car branding — and contribute to local rollouts of broader initiatives. Manage budgets, track campaign performance, and use data-driven insights to optimise spend and investment decisions.
About You
You have proven experience in marketing, ideally within app-based platforms, marketplaces, or consumer brands. You have experience leading small, high-performing marketing teams across demand and supply initiatives. You have a strong grasp of brand, social, partnerships, and/or performance marketing, with a track record of optimising campaigns against metrics such as CAC, CPA, CTR, and LTV. You're comfortable working independently and cross-functionally in a fast-paced international environment, bringing both cultural instinct and analytical thinking to your work. You communicate fluently in English; proficiency in Twi or another Ghanaian language is a plus.
Why you'll love it here
Accelerate your professional growth with unique career opportunities. Take care of your physical and mental health with our wellness perks. Balance flexibility and in-person collaboration with our hybrid model, including at least 12 monthly in-office days.
Some perks may differ depending on your location and role. At Bolt, using AI daily is a baseline expectation for everyone. If there's a faster, smarter way to do your work, we expect you to find it. You're still responsible for the output, so the standard stays high when using AI tools. Experience is great, but what we really look for is drive, intelligence, and integrity. So even if you don't tick every box, please consider applying! Everyone is welcome Bolt is an equal opportunity employer. We are committed to building a diverse and inclusive workplace where all qualified applicants are considered for employment without regard to race, colour, nationality, religion, gender or gender identity, sexual orientation, age, or disability. We welcome applications from all backgrounds and are happy to make reasonable accommodations throughout our hiring process. If you require any adjustments, please let us know. <