Ads Implementation Specialist
About the company
Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. Binance is trusted by more than 320 million people in 100+ countries for its industry-leading security, transparency, trading engine speed, protections for investors, and unmatched portfolio of digital asset products and offerings from trading and finance to education, research, social good, payments, institutional services, and Web3 features. Binance is devoted to building an inclusive crypto ecosystem to increase the freedom of money and financial access for people around the world with crypto as the fundamental means.
Binance Accelerator Program (BAP) is a 3-6 month internship program designed for early career talent to have firsthand experience in the rapidly expanding digital assets space. You will be given the opportunity to develop your skills at Binance and understand what it's like to work at the world's leading blockchain ecosystem. As part of your internship in the BAP, there will also be opportunities for networking and development, which will expand your professional network and build transferable skills to propel you forward in your career.
Are you looking to be a part of the most influential company in the blockchain industry and contribute to the cryptocurrency revolution that is changing the world?
Your tasks
As an Implementation Intern, you'll support the digital advertising team in the execution of paid ad campaigns across media channels (Meta, TikTok, X, Reddit, and others). We are seeking a candidate with a digital marketing background, managing media campaigns across channels. The position is entry level, so you will receive training and upskilling, but having prior experience with ad platforms is ideal.
- Independently launch ad campaigns across platforms within timeframes, ensuring the proper set-up.
- Monitor campaign performance on a daily basis to guarantee delivery and suggest improvements.
- Organise and rename visual files needed for ad implementation tasks (images, videos, GIFs, etc.) following our internal guidance.
- Create Asana tickets containing all information necessary for the go-live of a campaign.
- Ensure ad campaigns are aligned with data privacy regulations and company policies.
- Generate ad-hoc reports on performance or creatives.
- Run competitiveness analysis.
- Collaborate with cross-functional teams on creative production, planning, and execution.
- Monitor industry trends and developments in advertising, while consistently implementing best practices.
- Maintain an in-depth understanding of the company's target audience, product offerings, and advertising objectives.
Requirements
Current university students and recent graduates. Terms of employment / engagement shall be subject to contract and local applicable laws.
What we offer
- Shape the future with the world's leading blockchain ecosystem
- Collaborate with world-class talent in a user-centric global organization with a flat structure
- Tackle unique, fast-paced projects with autonomy in an innovative environment
- Thrive in a results-driven workplace with opportunities for career growth and continuous learning
- Competitive salary and company benefits
- Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Other
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans.