Senior Consumer Insights Manager

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World. To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco Vietnam has an exciting opportunity...

Bachelor’s degree in Business, Marketing, Economics, Statistics or a related field. At least 7-10 years of experience in Consumer Insights, preferably within FMCG environment. Advanced knowledge of qualitative and quantitative research methodologies, including consumer usage and attitude studies, brand health tracking, retail audit, etc. Experience with FMC (tobacco/ nicotine) industry would be preferred. Strong analytical ability...