SR PRODUCT ANALYST - MTZ
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Responsibilities and assignments
How your day-to-day will be:
The Crew member will join the Product and Partnerships Management - Loyalty team at our Barueri headquarters, located in Alphaville - SP. We are looking for a protagonist, strategic, analytical, and results-oriented person, with the ability to move between strategy and execution and transform opportunities into concrete solutions. Someone who has the curiosity to deeply understand the business, identify opportunities, build innovative solutions, and act in partnership with different areas and stakeholders, connecting strategy, products, and results. If you are interested in innovation, product development, loyalty, partnerships, and new businesses, and want to be part of the evolution of one of the main customer relationship platforms in the airline sector, this opportunity may be for you. We are looking for a Senior Partnerships and Products Analyst to work on the evolution and innovation of the main B2C products of the loyalty program, connecting strategy, business, partners, and customer experience. The position will have a strategic role in the conception, development, and implementation of innovation projects, working closely with internal areas and partners to identify new opportunities, develop solutions, and generate value, engagement, and revenue.
Responsibilities and assignments
- Lead innovation and evolution projects for the loyalty program's B2C products;
- Act on the strategy and evolution of the co-branded credit card, identifying opportunities for new products, benefits, functionalities, and experiences for customers;
- Develop and monitor initiatives related to Clube Azul, seeking increased adherence, engagement, retention, and revenue;
- Act in the evolution and optimization of Buy Points, Transfer, and Renew products, from opportunity identification to implementation and monitoring of results;
- Identify opportunities for new products, functionalities, partnerships, and business models;
- Build and monitor business cases, feasibility analyses, indicators, and project results;
- Work together with areas such as Product, Technology, Marketing, Data, Finance, Legal, and other business areas to ensure the execution of initiatives;
- Conduct alignments with internal and external stakeholders, ensuring project evolution, deadline compliance, and delivery of results;
- Monitor market trends, consumer behavior, and competitor movements to identify innovation opportunities;
- Monitor product performance indicators and propose action plans to improve results;
- Act in an oriented manner towards sales, revenue, profitability, experience, and customer base growth;
- Structure presentations and executive recommendations for decision-making.
Requirements and qualifications
What you need to bring in your Luggage (Prerequisites):
- Completed higher education;
- Experience in product management, partnerships, innovation, business, or related areas;
- Experience in conducting multidisciplinary projects;
- Ability to structure business cases and results analyses;
- Analytical profile and orientation towards results;
- Good negotiation, influence, and relationship skills with different stakeholders;
- Ability to transform opportunities into projects and projects into results;
- Knowledge of business, revenue, and performance indicators;
- Excel and PowerPoint at an advanced level;
- Advanced English.
It will be a differentiator if you have:
- Experience in loyalty programs, credit cards, payment methods, or financial services;
- Experience with loyalty/FFP products;
- Knowledge of products such as Buy Points, Transfer, Renew, and benefit clubs;
- Experience with digital products and B2C journeys;
- Experience in innovation and business transformation projects.
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Additional information
Azul Crew member (employee), communicate your interest and participation in the selection process to your manager. In the Registration stage, in the field: Referred by, it will be necessary to enter the Name and email (Azul) of your manager. This way, they will be aware of the formalization of your candidacy.