Sales officer

The Armenian Red Cross Society (ARCS)is a non-profit organization, which does not pursue any religious, political goals, not affiliated with any political stream, and carries out its activities throughout the country. For implementing its’ authorized goals and objectives, ARCS has established regional, territorial and community branches. The Headquarters is located in Yerevan.

As an authorized member of the International Red Cross Red Cresent Movement, Armenian Red Cross Society is guided by the fundamental principles of the Red Cross and Red Cresent and is an auxiliary organization to the government. With the purpose to decrease the vulnerability of the population towards different types of emergency situations and accidents, Armenian Red Cross Society disseminates First Aid (FA) knowledge and skillsamong different professional segments and age groups of population. In accordance with standards of European Reference Center for First Aid Education, ARCS First Aid training center conducts training sessions and workshops on Workplace First Aid, provides FA services during mass events, as well as carries out activities directed at the promotion of Safe behavior at the workplace.

Part of the ARCS First Aid service is focused on Workplace First Aid (WFA) that implies providing paid training and kits to organizations with large workforces as part of their Occupational Safety and Health (OSH) programs.

The Sales Officer (B2B Workplace First Aid Services) is responsible for identifying, approaching, and securing new business clients for ARCS Workplace First Aid (WFA) training and First Aid kits. The primary purpose of the role is to expand ARCS's corporate customer base, increase revenue from Workplace First Aid services, and contribute to the sustainability of ARCS programs through business-to-business (B2B) sales.

The Sales Officer reports to the Head of First Aid Department and works closely with the ARCS Communications and Resource Mobilization teams to promote Workplace First Aid services and ensure alignment with ARCS communication and fundraising strategies.

• Identify and establish contact with potential B2B clients, prioritizing organizations employing more than 150 employees and operating in sectors with Occupational Safety and Health (OSH) requirements.
• Develop and implement a B2B sales plan, including lead generation, client outreach, meetings, presentations, and follow-up activities.
• Conduct sales meetings and presentations to prospective clients, promoting Workplace First Aid training programs and First Aid kits.
• Maintain and regularly update a customer database and sales pipeline, ensuring compliance with data protection requirements.
• Prepare and submit commercial proposals, quotations, and service offers to prospective clients.
• Negotiate and close sales agreements with corporate clients in line with ARCS procedures.
• Propose annual and quarterly sales targets for Workplace First Aid services and contribute to achieving agreed revenue goals.
• Prepare monthly sales reports, including performance against targets, pipeline status, customer acquisition, and revenue generation.
• Serve as the primary contact person for inquiries related to Workplace First Aid services.
• Coordinate with the First Aid Department to schedule trainings, secure venues, ensure trainer availability, and facilitate the delivery of services.
• Coordinate with the Finance Department regarding invoicing, contracts, and payment follow-up.
• Collect and analyze customer feedback to support continuous improvement of Workplace First Aid products and services.
• Identify opportunities to increase the visibility of Workplace First Aid services through networking events, business associations, exhibitions, and partnerships.
• Contribute to the implementation of marketing and promotional activities for Workplace First Aid services in collaboration with the Communications Department.
• Ensure that all promotional and sales materials comply with ARCS branding and communication guidelines.

• Bachelor's degree in Business Administration, Marketing, Sales, Management, or a related field.
• At least 1 year of professional experience in sales, business development, account management, or a related field (3+ years preferred).
• Proven experience in B2B sales and client relationship management.
• Experience working with sales targets and revenue generation.
• Strong presentation, negotiation, and communication skills.
• Ability to build and maintain professional relationships with corporate clients.
• Understanding of basic financial and budgeting principles.
• Strong analytical and reporting skills.
• Proficiency in Microsoft Office applications.
• Knowledge of CRM systems is considered an asset.
• Fluency in Armenian; good working knowledge of English and Russian.
• Strong organizational skills and ability to work independently.

Compensation and Performance Incentives

The position offers a fixed monthly salary complemented by a performance-based bonus scheme. In addition to the base salary, the Sales Officer will be eligible for quarterly and/or annual bonuses linked to the achievement of agreed Key Performance Indicators (KPIs), including but not limited to:

• Achievement of sales and revenue targets.
• Number of new B2B clients acquired.
• Number and value of Workplace First Aid training contracts secured.
• Customer retention and satisfaction levels.
• Timely reporting and effective management of the sales pipeline.

The KPI framework and bonus structure will be agreed upon during onboarding and reviewed periodically to support performance and growth objectives. Bonuses are paid subject to the successful achievement of the agreed performance indicators and in accordance with ARCS internal policies and procedures.