SALES & MARKETING EXECUTIVE (EXCLUDING FOOD & BEVERAGE SERVICES)
Job Description
Develop and execute sales and marketing strategies to promote the company's software products, IT solutions and digital services.
Identify, research and develop new business opportunities across relevant industries and target markets.
Conduct market research to identify potential customers, market trends, competitor activities and emerging business opportunities.
Generate and qualify sales leads through cold calling, email marketing, online platforms, networking, referrals, industry events and other business development channels.
Contact prospective customers to understand their business operations, requirements, challenges and technology needs.
Arrange and conduct business meetings, product demonstrations, presentations and consultations with prospective and existing customers.
Present and explain software products, system functions, features, benefits, implementation processes and service offerings to customers in a clear and professional manner. Recommend suitable software solutions based on customers' business requirements, operational processes and digitalisation needs.
Prepare sales proposals, quotations, presentations, product information and other commercial documents according to customer requirements.
Manage the complete sales process from lead generation, initial contact, product demonstration and quotation to negotiation, closing and post-sales follow-up.
Follow up closely with prospective customers and maintain an updated sales
Job Requirements
- Diploma or Degree in Business Administration, Marketing, Sales, or a related discipline.
- Minimum 2 years of relevant experience in software sales, IT solutions sales, technology business development, SaaS sales or B2B sales.
- Experience in selling software, cloud-based solutions, enterprise systems, business applications or digital solutions will be advantageous.
- Strong understanding of the B2B sales process, including lead generation, prospecting, product presentation, quotation, negotiation and closing.
- Good understanding of software products and the ability to explain technical features in a clear and commercially relevant manner.
- Strong communication, presentation and interpersonal skills.
- Proficient in preparing sales proposals, presentations, quotations and marketing materials.
- Familiarity with CRM systems, digital marketing platforms and common business software.
- Good analytical and market research skills, with the ability to identify potential customers and business opportunities.
- Able to work independently, manage multiple sales leads and meet deadlines.
- Self-motivated, proactive and results-oriented.
- Willing to conduct client meetings, business development activities and occasional networking or industry events.
- Strong negotiation and problem-solving skills.
- Able to work collaboratively with sales, marketing, technical and development teams.
- Willingness to learn new software technologies, digital solutions and industry developments