Manager Visual Merchandiser

Position Objective

The Visual Merchandiser Manager is responsible for implementing and maintaining the brand and shops’ image through effective resource management. Train and coach the store team to perform merchant-based visual presentation and manage the daily, weekly, and seasonal visual presentation tasks.

Key Responsibilities

Brand image

Deliver visual excellence and create a shop environment reflecting brand essence as per the set objectives, guidelines, and visual proposition communicated by the merchandising department and business partners.

Manage the planning and monitor the critical path for all new store openings ensuring the delivery of visual set-ups according to set timelines in coordination with the marketing department.

Study available commercial tools, latest and future fashion trends, store events, and promotions in line with the Marketing Activity and Events Calendar that have a sales impact on the store.

Direct merchandising deliverables for assigned categories and coordinate closely with regional and senior merchandisers to successfully plan and manage product distribution and display.

Assist regional and senior merchandisers in monitoring major line changes, identifying slow sellers and best sellers, and providing current competitor information through competitive shopping and online research.

Meet periodically with merchandisers to plan the coming market lines by adapting special tools in order to maintain brand layout, fixture composition, product merchandising, and retail standards.

Implement point of sale and seasonal shop layouts to convey the right brand message, deliver brand strategy, and work with the merchandising team to implement seasonal promotions and special events.

Conduct regular shop visits to give feedback on visual, commercial, and operational matters to all levels of store and management and suggest an action plan accordingly.

Assist in recruiting, training, coaching, motivating, and evaluating team members to ensure they have the necessary skills and knowledge.