Graphic Designer
Your tasks
Position objective This job holder will be responsible for translating and transferring ideas/concepts/designs into promotional displays and marketing brochures for products and services. Develop distinctive logos for products and in-house brands, and create visual designs for marketing literature.
Creative solutions - Understand the creative and concept/territory business needs.
- Apply advanced and diversified concepts to create graphic representations on system with combination of different color palettes.
- Create designs, concepts, and sample layouts based on knowledge of layout principles and aesthetic design concepts.
- Innovate ideas/themes in graphical form for various requirements coming from the territory marketing team.
- Determine size and arrangement of illustrative material and copy, and select style and size of type.
- Develop graphics and layouts for promotion posters, logos, displays, etc. every year.
- Review final layouts and suggest improvements as needed.
- Create window display designs for concepts and stand-alone stores in the territories for new stores and all stores every season.
- Create graphic artworks such as promo posters, logos, and the like for the concept.
- Design proposals and artwork for marketing brochures, leaflets, coupons, and flyers.
- Prepare artworks for signages (outdoor/indoor).
- Coordinate with concept marketing teams to co-create graphic and artwork as required by the concepts’ branding guidelines.
Miscellaneous
- Research and keep abreast of the latest designs, market trends, developments in IT, and needs of the customers.
- Coordinate and assist in the execution of large format printing including color and profile management.
- Oversee the printing needs for the territory and stand-alone stores (vinyl poster, backlit poster, etc.).
- Ensure that the visuals/posters are laminated, mounted, and distributed properly for all the territories on schedule (if applicable).
- Prepare Photoshop presentations as and when required under the direction of the marketing manager.
- Coordinate with the visual merchandisers in executing their requirements of seasonal changes and window themes.
- Maintain large format printers (if applicable).
- Keep abreast of the latest trends, tools, and technologies in graphic design.