Sales Partner

Anonymous EmployerLagosroam-ngpublished 10/21/2026

Sales Target Achievement

Develop and implement sales plans to achieve regional primary sales targets and drive consistent revenue growth.
Supervise sales representatives to ensure achievement of individual and team secondary sales targets.
Monitor daily, weekly, and monthly sales performance against agreed targets and take corrective action where necessary.
Identify sales gaps, recommend improvement strategies, and ensure effective execution of sales initiatives.
Prepare regular sales reports covering performance, target achievement, market trends, and growth opportunities.

Team Leadership and Supervision

Lead, supervise, and motivate sales representatives to achieve their assigned targets.
Plan daily field activities, assign sales territories, and monitor team productivity.
Conduct regular field visits with team members to assess performance, coach them, and improve selling techniques.
Set clear performance expectations and provide feedback to support individual and team development.
Identify performance challenges and implement appropriate coaching and improvement measures.
Ensure sales representatives comply with company sales policies, reporting procedures, and operational standards.

Distributor and Customer Relationship Management

Build and maintain strong relationships with existing distributors, wholesalers, retailers, and other trade partners.
Monitor distributor performance, product availability, stock movement, and market coverage.
Identify and appoint new distributors and resellers to strengthen the company's distribution network.
Resolve customer and distributor complaints promptly and professionally.
Ensure consistent product availability and effective replenishment across assigned markets.
Support the development of long-term business relationships that encourage repeat purchases and customer loyalty.

Market Expansion and Business Development

Identify new sales opportunities and underserved markets within Mushin, Iyana Ipaja, Abule Egba, Agege, Ikotun, and other assigned locations.
Develop strategies to increase product penetration, customer acquisition, and market share.
Conduct regular market visits to assess competitor activities, pricing, product availability, and customer preferences.
Identify potential retail outlets, wholesalers, and distribution partners for business expansion.
Recommend promotional activities and sales initiatives to improve product visibility and sales volume.
Provide actionable market intelligence to management to support business planning and decision-making.

Sales Operations and Reporting

Track sales activities, distributor orders, product movement, and achievement of assigned targets.
Maintain accurate records of sales transactions, market visits, customer accounts, and team performance.
Monitor stock availability and communicate replenishment requirements to the appropriate teams.
Ensure timely submission of sales reports and other required documentation.
Collaborate with internal teams to resolve sales execution challenges and improve operational efficiency.
Ensure compliance with company procedures and ethical sales practices.

Bachelor's degree in business administration, sales and marketing, or a related field.
2–4 years of relevant work experience in sales, preferably within the FMCG food industry.
At least 1 year of experience leading or supervising a sales team.
Proven experience in field sales, distributor management, market penetration, and sales target achievement.
Good knowledge of FMCG sales operations and distribution channels within Lagos markets, particularly Mushin, Iyana Ipaja, Abule Egba, Agege, and Ikotun.
Demonstrated ability to manage sales representatives and drive individual and team performance.
Strong negotiation, communication, interpersonal, and relationship management skills.
Good analytical and problem-solving abilities, with the capacity to interpret sales data and identify growth opportunities.
Ability to plan field activities, manage multiple priorities, and work effectively with minimal supervision.
Proficiency in Microsoft Excel and other basic sales reporting tools.
Willingness to travel regularly within assigned sales territories for field supervision and business development.

Key Competencies

Remuneration: NGN 220,000–250,000 Monthly

Performance Incentive: NGN 80,000 upon achieving 100% of the applicable sales target
Local Conveyance Allowance: NGN 90,000 fixed monthly

Performance Expectations

The successful candidate will be expected to demonstrate measurable improvements in regional sales performance, achievement of primary and secondary sales targets, sales team productivity, distributor coverage, new distributor acquisition, and overall market penetration.
Application: Interested and qualified candidates with relevant FMCG food sales experience and proven team leadership capability are encouraged to apply.