ACQUISITION EXECUTIVE – DISTRIBUTOR ACQUISITION

We are looking for a hungry, aggressive and resourceful Acquisition Executive to build our distributor network and drive new business.

This is not a passive sales role . You will be responsible for identifying, approaching, pitching, negotiating with and onboarding new distributors who can grow our brands and products across Singapore and/or regional markets.

We want someone who is comfortable hearing “no” , knows how to get through to decisionmakers, and will keep finding ways to open doors.

WHAT YOU WILL DO

• Identify and build a pipeline of potential distributors, wholesalers, importers and trading companies.
• Proactively source prospects through cold calls, WhatsApp, email, LinkedIn, networking, referrals, trade shows and other channels.
• Research companies and identify the right decisionmakers .
• Make high-volume outbound approaches and secure meetings.
• Pitch our brands, products, commercial proposition and distribution opportunities.
• Negotiate commercial terms and close new distributor accounts.
• Manage the entire acquisition process from prospecting → meeting → negotiation → onboarding → first order .
• Follow up relentlessly until there is a clear yes or no .
• Develop relationships with distributor owners, directors, purchasing managers and key decisionmakers.
• Work closely with internal teams to ensure new distributors are properly onboarded and activated.
• Track pipeline, conversion rates, orders and acquisition performance.
• Continuously identify new channels, territories and opportunities for distribution growth.
• Provide weekly reporting on pipeline, meetings, negotiations, wins and lost opportunities.

WHAT WE ARE LOOKING FOR

You should be:

• Hungry – you want to win and you want to earn.
• Take full ownership of sales target - Meeting and Overachieving Monthly Sales Target
• Top in Customer Service - Swift and prompt with replies to Customers and initiative support to all Customers
• Aggressive in a positive sales sense – you are not afraid to pick up the phone, chase prospects and ask for the order.
• Resourceful – if one route does not work, you find another.
• Persistent – rejection motivates you rather than stops you.
• Commercially sharp – you understand margins, pricing, volume and what makes a distributor say yes.
• Fast-moving – you do not need to be chased to follow up.
• Confident – comfortable speaking to business owners and senior decisionmakers.
• Independent – capable of finding opportunities without being spoon-fed leads.
• Results-oriented – activity is important, but closed distributors and sales are what matter .

EXPERIENCE

Preferred:

• Passionate about B2B sales, business development, distributor acquisition, FMCG, wholesale, consumer products or trading .
• Proven record of acquiring new customers, distributors or accounts.
• Existing distributor / wholesale / retail contacts are a strong advantage.
• Experience selling FMCG or consumer brands is highly preferred.
• However, exceptional sales hunters with less experience are encouraged to apply.
• We care more about ability to acquire business than job titles.

YOUR KPIs

Your performance will be measured by results, including:

• New qualified distributor prospects generated
• Decisionmakers contacted
• Meetings secured
• Distributor proposals submitted
• New distributors onboarded
• First purchase orders secured
• New distributor sales generated
• Pipeline value
• Conversion rate
• Speed from first contact to first order

WHAT WE OFFER

• Competitive basic salary + performance-based incentives
• Clear targets and measurable career progression
• Opportunity to work directly with senior management
• Exposure to working directly with the Brand
• A fast-moving environment where initiative is rewarded
• Strong performers will have significant earnings and career upside

WHO SHOULD NOT APPLY

This role is not suitable for someone who:

• Waits for leads to be handed to them.
• Dislikes cold calling or outbound prospecting.
• Gives up after a few follow-ups.
• Needs constant supervision.
• Is uncomfortable asking for the business.
• Is more interested in maintaining existing accounts than acquiring new ones.
• Measures success by activity rather than results.

WHO SHOULD APPLY

If you are hungry, aggressive, resourceful and obsessed with winning new business, we want to hear from you.

If you can open doors that other salespeople cannot, even better.

Send us your CV and include one example of the toughest customer, account or deal you personally won — and how you won it.