Area Sales Manager

ALH Recruitment LtdHuntingdonreedpublished 10/15/2026

Huntingdon - 30/35k plus comms - OTE 50k

ALH Recruitment are looking to recruit an Area Sales Manager with immediate effect for our market leading client based in the Huntingdon area.

They are looking for a driven and customer-focused Area Sales Manager focussing on high value equipment sales to join our expanding team. In this role, you’ll be responsible for managing an existing customer base while also identifying new business opportunities. If you thrive in a fast-paced, field-based sales environment and have a passion for building relationships and delivering exceptional customer service, we want to hear from you!

?What you’ll be doing:

  • Driving Sales & Growth – Manage a portfolio of brands, securing both new and repeat business.
  • Building Customer Relationships – Be a trusted advisor, matching products/services to customer needs.
  • Managing the Full Sales Cycle – From lead generation to demos, finance solutions, and after-sales follow-up.
  • Attend customer-focused events and ensure every interaction is first-class.
  • Collaborating with Teams – Work closely with finance, marketing, and depot managers to maximise opportunities.

What they're looking for:

  • 2-3 years' experience in high value machinery sales, ideally in high-value equipment (£100k+ unit price)?.
  • A results-driven individual with a strong track record in sales success.
  • Excellent customer relationship skills with a professional approach.
  • Tech-savvy mindset – experience with Microsoft Office and CRM systems is a plus.
  • Full UK driving licence and flexibility to work extended hours when needed.
  • Seasonal & Weekend Availability – Weekend and harvest availability will be required to meet customer demands.

?What you’ll get in return:

Our client knows that their success is built on the strength of their team. That’s why they invest in their people, ensuring they have the support, training, and rewards they deserve.

  • Competitive salary , reviewed annually
  • ? Bonus scheme linked to performance and department success
  • Uncapped investment in your training and development —if you want to grow, they'll support you!
  • Enhanced holiday and sick pay to promote a healthy work-life balance
  • Company car with business and personal allowance
  • A range of benefits , including a company pension, employee discounts, health & wellbeing programmes, and more

If you feel you have the skills and experience to step into this exciting Area Sales Manager position, please apply below: