VP of Operations & Brand Development

AdaSingaporemycareersfuturepublished 08/27/2026
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Must-have:E-CommerceLeadHybrid

Premium Skincare Singapore | Open to relocation candidates About the Role We are looking for a hands-on operations leader to take ownership of our end-to-end supply chain, manufacturing partnerships, and brand execution as we scale our premium skincare line across Southeast Asia. This is a build-and-run role. You will work directly with offshore manufacturing partners, own procurement and quality standards, and help shape how the brand shows up in market, from product formulation through to e-commerce and eventual physical retail.

What You will Do

  • Manage relationships with offshore manufacturing and formulation partners, ensuring product quality, cost, and timelines stay on track across the SKU portfolio
  • Own end-to-end supply chain operations from upstream sourcing and procurement through to downstream logistics and direct-to-consumer fulfilment
  • Partner with formulation teams to adapt products for tropical/humid climates (texture, stability, actives suited to SEA skin concerns)
  • Lead brand development and communications strategy, keeping messaging and market positioning consistent across channels
  • Support market entry and expansion planning, including addressable market analysis for new SEA markets
  • Manage supplier and vendor negotiations, and represent the company in key external and investor-facing conversations
  • Build and lead a growing regional team spanning operations, procurement, and brand functions

What Are we Looking for

  • 12 to15+ years of experience across brand development, procurement, supply chain, or sales management, ideally in skincare, beauty, biotech, or consumer goods
  • Direct experience managing offshore or overseas manufacturing partners
  • Track record of owning brand strategy and communications alongside operational execution, this is a hybrid role, not a pure ops or pure brand seat
  • Familiarity with Southeast Asian consumer markets and climate-driven product considerations a strong plus
  • Comfortable operating in a lean, founder-style environment, this isn't a role with a large existing team or established playbook
  • Fluent Mandarin required; conversation Thai, Melayu, Bahasa, Vietnamese is advantageous
  • Bachelor's degree required