Marketing Technology Architectural Manager

Do you want to lead large-scale digital transformations? In this role, you will step into the hub between marketing, data, and technology to help international brands grow.

About the position Build and lead the technical foundations within marketing technology that transform customer experiences into measurable growth.

We are now seeking a Marketing Technology Architectural Manager to lead architecture and delivery within marketing technology – with a particular focus on marketing solutions from Adobe or Salesforce – for clients across the Nordics.

Responsibilities As a Marketing Technology Architectural Manager, you are responsible for building and leading the technical foundations within marketing technology that transform customer experiences into measurable growth. You lead architecture and delivery within MarTech solutions (specifically focusing on Adobe or Salesforce) for clients across the Nordics.

You own the entire architecture chain – from evaluating the current state to designing the target vision and executing roadmaps. You act as a trusted advisor and translate technical complexity into clear business results for stakeholders.

• Own the comprehensive MarTech architecture (current state analysis, target vision design, and roadmap execution).
• Lead solution architecture for campaign orchestration, customer journeys/flows, segmentation, data models, and integrations.
• Drive delivery quality through requirement setting, planning, prioritization, risk management, and coordination between different teams.
• Offer guidance regarding APIs, integrations, and data flows in the broader MarTech ecosystem.
• Bridge the gap between business strategy and technical implementation.

We are looking for you who Have a strong background in marketing technology and experience leading architecture and delivery projects. You have excellent communication skills and the ability to engage both technical and non-technical audiences.

Requirements for the position:

• You have an established background in MarTech or marketing operations from an agency, consultancy, or in-house environment.
• You have worked hands-on as a technical architect within either the Adobe or Salesforce platform.
• You have confident knowledge regarding the implementation and optimization of CDP to create 360-degree customer views and drive segmentation.
• You possess a deep understanding of the connections between marketing, sales, and business value.
• You have experience leading deliveries as well as managing and communicating with key stakeholders.
• You communicate fluently in English, both orally and in writing.

Meritorious:

• You possess good knowledge of a Nordic language, as it is valuable for certain client projects.
• Experience in advertising technology (AdTech) to deliver and measure digital advertising campaigns.
• Experience implementing composable CDP.
• Knowledge of email deliverability, compliance, QA tools, as well as best practice for multi-channel campaigns.

Our recruitment process This recruitment process is managed by Academic Work and our client's wish is that all questions regarding the position be sent to Academic Work. We apply continuous selection and will take down the advertisement when sufficiently many candidates have reached the final stage of the recruitment process. A CV is requested upon application. We do not use cover letters as a selection method and therefore they do not need to be attached. The recruitment process includes two selection tests: a personality test and a cognitive ability test. The tests are a tool to be able to find the candidate with the highest potential for the position as well as to promote equality, diversity, and a fair recruitment process.