Lead Generation & Conversion Specialist

Responsibilities:

• Identify and target potential leisure and corporate travel clients through social selling, online communities, and travel forums.
• Run and optimize outreach campaigns across email, social media channels, and messaging platforms (e.g., WhatsApp, LinkedIn).
• Partner with marketing to optimize lead capture forms, landing pages, and promotional offers.
• Respond promptly to inbound inquiries (website forms, social media DMs, phone calls, and email).
• Conduct discovery conversations to understand clients' travel preferences, budgets, and schedules.
• Present tailored travel itineraries, package options, and quotes to prospects.
• Address client inquiries, handle objections, and successfully close bookings.
• Maintain clean records of prospects, interactions, and booking statuses in our CRM.
• Follow up with past clients to drive repeat bookings, upsells, and referral leads.
• Track and report weekly metrics, including conversion rates, cost per lead, and revenue generated.

Requirements:

• 2 years of sales, lead generation, or customer acquisition experience in travel, hospitality, or tourism.
• Deep understanding of travel destinations, booking processes, and travel consumer trends.
• Exceptional written and verbal communication skills with the ability to craft compelling, travel-focused proposals.
• Experience using CRM platforms (e.g., HubSpot, Salesforce) and communication tools (WhatsApp Business, email marketing platforms).
• Strong sales closing ability, consultative approach, high attention to detail, and goal-oriented mindset.