Content Writer
Ameriabank is looking for a candidate for the position of Content Writer who, as part of the Marketing and Communications team, will be responsible for implementing the Bank's content strategy and creating high-quality, engaging, and targeted texts for digital platforms and campaigns. The candidate will develop and edit content, ensuring consistency and brand voice recognition across all communication channels. This position requires creative thinking, strong writing skills, and the ability to communicate effectively with customers in a digital environment.
Development and editing of content: creating informative and educational publications for the Bank's blog and website, social media posts, as well as other informational and product texts, and editing existing materials,
UX writing and development of text solutions for digital interfaces, creating texts for digital applications, web pages, and other digital products of the Bank to ensure a simple and intuitive user experience (UX),
Implementation of content strategy, developing valuable, educational, and engaging content within marketing campaigns to ensure brand recognition and target audience trust in the brand,
Preparation of information and communication materials: creating content texts and informational messages (email newsletters, SMS messages, notifications) intended for customers and partners,
Development of corporate content and materials: creating and editing texts for official announcements, presentation materials, corporate letters, and invitations,
Ensuring compliance with legal requirements and established procedures: adhering to the requirements of legislation regulating this industry, as well as the Bank's internal rules and procedures when developing content, UI/UX texts, and publishing materials.
Higher education in linguistics, journalism, marketing, or related fields
Minimum 2-3 years of relevant experience in content development, copywriting, or editing,
Excellent knowledge of Armenian and English; knowledge of Russian will be considered an advantage,
Ability to work with texts and present complex information in a simple and understandable way,
Ability to work in a team and adapt quickly,
Attention to detail and a high sense of responsibility,